Prasidha Menon, Global Head of Communications, OYO, is jury member for IPRCCA 2019

Prasidha Menon is one of the youngest communications leads in the country

e4m by exchange4media Staff
Updated: Nov 18, 2019 4:53 PM

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Prasidha Menon

Prasidha Menon, Global Head of Communications, OYO, one of the key jury members of IPRCCA 2019, is a seasoned communications professional with over 15 years of experience working with some of the most exciting and challenging brands in the country. At present, she is leading global communications for OYO Hotels & Homes.

One of the youngest communications leads in the country, Menon, has mastered the art of delivering results in some of the world's most challenging operating environments.

In her current role as Global Head of Communications at OYO Hotels & Homes, she is leading both internal and external communications for the brand globally. She is responsible for driving OYO's reputation forward and delivering against the company's mission of upgrading all forms of real estate and thereby providing quality living spaces to travellers around the world, through sustained corporate reputation management programmes and targeted brand-building campaigns.

Prior to OYO, Menon was heading communications for Uber in India and South Asia, where she built a global brand via corporate narrative development and storytelling, leadership positioning and executive communication.

She has also worked with leading PR agencies, including Edelman India as the Technology Account Director, where she crafted communications strategies and consumer campaigns for some of the biggest technology brands and Fortune 500 companies.

Menon specializes in integrated communications campaigns, with a strong focus on content and creative visualization, amplified through earned, owned and paid media outlets. She is known to be solution focused, self-driven, process-oriented, and a proactive and responsible professional, with strong logical reasoning skills, media and influencer relations and a positive attitude. Menon strongly advocates for women in technology and PR industry and believes that as communicators one should always be open to challenges and learn to get comfortable with being uncomfortable.

Prasidha was featured in Reputation Today’s 40 under 40 list of communications professionals for 2017 and holds a BA of Commerce (Honours), an MBA in Marketing & Finance.

E4m family is delighted to welcome Prasidha Menon on board for the 10th anniversary celebration of IPRCCA 2019.

 

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