Agilitas gets Samarpita Samaddar as Communications Lead

Samaddar was previously the Communications Director, India and Southeast Asia at Bumble Inc.

e4m by e4m Staff
Published: Mar 10, 2025 1:42 PM  | 1 min read
Samarpita Samaddar
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Agilitas, a sportswear company, has roped in Samarpita Samaddar as Communications Lead. In her new role, she will lead the brand and corporate communications alongside PR-led campaigns for the company.

Samaddar was previously the Communications Director, India and Southeast Asia at Bumble Inc. where she led the women-first dating app’s communications strategies and multiple award-winning campaigns for almost four years, working as the company’s spokesperson in India.

In her career, she has helped establish some of India's now leading film studios such as Zee Studios and Eros International, working on over 40 film campaigns across genres, languages and budgets, like Bajirao Mastani, Newton, Aligarh, Dhadak, Ki&Ka, Kesari to name a few.

In an illustrious career spanning 14 years, Samaddar built authentic and aspirational brands across diverse sectors including consumer technology, entertainment, the arts, lifestyle, sports, among others.

Published On: Mar 10, 2025 1:42 PM