McDonald's Eugene Lee joins Chagee as VP & Chief Marketing Officer for APAC
Prior to this, Eugene Lee was with McDonald's as International Chief Marketing Officer
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Published: Apr 28, 2025 11:15 AM | 1 min read
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Eugene Lee, who was with McDonald's as International Chief Marketing Officer (CMO), has joined beverage company Chagee as its Vice President and Chief Marketing Officer for APAC.
“I’m really excited to share that I will be joining CHAGEE as Vice President, Chief Marketing Officer for APAC and partner closely with global leadership to accelerate the brand’s international expansion”, he stated in his LinkedIn post.
In his post, he stated that CHAGEE’s mission is to modernize the tea experience, elevate the category and reinvent how customers perceive tea. In short, it’s about making tea cool to consume, and the brand is the clear leader and pioneer in this space.
Eugene Lee had moved on from McDonald's in March after a 15-year stint at the company.
Eugene Lee is a seasoned expert with nearly two decades of comprehensive commercial experience. He has dedicated my career to driving brand and business growth at local, regional, and international levels. In his career, he led diverse teams to deliver impactful initiatives that resonate globally.
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