Rishabh Pant signs on as global ambassador for gaming reality show Good Game

Good Game Group Inc has announced ace Indian cricketer, Rishabh Pant as the global brand ambassador for Good Game, a gaming reality show, to debut from India.
Commenting on his association with Good Game, Rishabh Pant, Ace Indian Cricketer and Youth Icon added, “I am pleased to associate with Good Game, who are known for their exciting and pioneering work. I am looking forward to the show and hope to have fun during this journey. I wish the team all the best for their global rollout starting with India”.

Talking about the partnership with Rishabh, Rai Cockfield, Founder of Good Game said, “We are honoured and thrilled to have Rishabh on-board as our first global ambassador. Rishabh is an icon in the world of sports and cricket, having proven himself to be a top performer in the world's biggest and most high-pressure platforms. His distinguished personality, flair for the dramatic, and natural talent resonates with people across India and beyond. We look forward to Rishabh’s help in guiding and determining who is ready to take on the mantle of the next Gaming Superstar in India.”

“The global gaming industry has surpassed 3.3 billion players, and generates more revenue than movies and TV combined. Good Game looks to tell the stories of the entertainers driving the rise of this phenomenon and bring gaming closer to the masses. With India having the world’s largest young population and over 550 million active gamers, the country was a natural first choice for us to begin the global rollout. Good Game activates brands through a combination of content, community and custom merchandise through their shop and subscription programs. Natural product integration is crucial to telling the brand story alongside the stories of the Gamers. Brands have responded tremendously and are excited to support Gamers through this one-of-a-kind opportunity at the intersection of content, community, and commerce,” Rai said.