IMA 2024: Star Cement wins 3 metals for its creativity & innovation

The brand won 3 metals--1 gold and 2 silver metals across categories

e4m by e4m Staff
Published: Jan 30, 2025 3:22 PM  | 1 min read
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The exchange4media group organized the 11th edition of the Indian Marketing Awards (IMA) on Wednesday, January 29, in Mumbai. At the prestigious event, Star Cement stood out by securing three metals for its impactful marketing campaigns. The brand’s creative strategies earned one gold and two silvers.

The IMA awards celebrate excellence in marketing, recognizing organizations, individuals, and teams for their remarkable achievements in crafting innovative strategies. Alongside Star Cement, top brands such as Diageo India, Tata Consumer Products + Tata Tea Chakra Gold, UltraTech, ITC Limited, and Abbott took home the most metals.

The winners were selected from a diverse set of categories, recognizing exceptional marketing across various sectors. The IMA jury led by Sudhir Sitapati, Managing Director & CEO of Godrej Consumer Products along with renowned industry experts and leaders from across the marketing landscape convened on January 17 to review and judge this year’s top contenders.

Published On: Jan 30, 2025 3:22 PM