HSBC takes home 4 metals at IMA 2024

The brand won 2 golds, 1 silver and 1 bronze metal across categories

by e4m Desk
Published: Jan 30, 2025 2:41 PM | 1 min read

At the recently held Indian Marketing Awards (IMA), HSBC took home a total of 4 metals across categories. The 11^th edition of the prestigious awards was held on January 29 in Mumbai which brought together the creative talents from the advertising and marketing world. Of the 4 metals, the brand won 2 golds, 1 silver and 1 bronze metals across categories. The winners of IMA are chosen from a diverse range of categories that highlight the best in marketing across all industries and sectors.

The exchange4media Group hosted the 11th edition of the Indian Marketing Awards (IMA) on Wednesday, January 29 in Mumbai. At the star-studded awards night, Britannia secured six coveted metals for its outstanding and impactful marketing strategies. The brand took home 6 metals including 3 golds, 1 silver and 2 bronze metals for their outstanding work.

The prestigious awards honour organisations, individuals, and teams that have attained remarkable accomplishments through innovative marketing strategies. Apart from HSBC, the other brands that won the most metals include Diageo India, Britannia, Tata Consumer Product +Tata Tea Chakra Gold, UltraTech, ITC Limited and Abbott.

The IMA jury meet for the 11th edition of the awards was held on January 17. This year, the IMA 2024 jury was chaired by Sudhir Sitapati, Managing Director & CEO, Godrej Consumer Products. The other jury members included industry leaders, seasoned professionals, and renowned personalities from the industry.