Cipla shines at IMA 2024 with 4 metals

The brand won 2 silver and 2 bronze metals across categories

by e4m Desk
Published: Jan 30, 2025 2:38 PM | 1 min read

The exchange4media Group hosted the 11^th edition of Indian Marketing Awards (IMA) on January 29 in Mumbai. The spectacular awards night honoured and celebrated organisations and individuals for their creativity and innovation. At the awards night, Cipla took home a total of 4 metals across categories for its impressive work and creativity.

The brand won 2 silver and 2 bronze metals across categories. Apart from Cipla, the other big winners of the night were Diageo India, TCPL, Britannia, Ultratech, ITC Limited, Abbott and HSBC and Dabur.

IMA honours organisations, individuals, and teams that have achieved remarkable accomplishments through innovative marketing strategies. The awards night recognised and celebrated the best in the marketing industry and felicitated brands and agencies for their path-breaking works across diverse categories.

The winners of IMA were chosen from a diverse range of categories. IMA has become a benchmark for excellence in the Indian marketing landscape, encouraging healthy competition and inspiring future innovation. This year, the IMA 2024 jury was chaired by Sudhir Sitapati, Managing Director & CEO, Godrej Consumer Products. The other jury members included industry leaders, seasoned professionals, and renowned personalities from the industry.