IMA 2024: Abbott takes home 4 metals for its impressive work and creativity

The brand won 2 golds, 1 silver and 1 bronze metal across categories

by e4m Desk
Published: Jan 30, 2025 12:36 PM | 1 min read

At the recently held Indian Marketing Awards (IMA), Abbott took home a total of 4 metals across categories. The 11^th edition of the prestigious awards was held on January 29 in Mumbai which brought together the creative talents from the advertising and marketing world. Of the 4 metals, the brand won 2 golds, 1 silver and 1 bronze metals across categories.

Apart from Abbott, the other brands that won the most metals include Diageo India, Britannia, UltraTech, ITC Limited and HSBC. The prestigious IMA awards honour organisations, individuals, and teams that have achieved remarkable accomplishments through innovative marketing strategies.

The awards night recognised and celebrated the best in the marketing industry and felicitated brands and individuals for their path-breaking works across diverse categories. IMA has become a benchmark for excellence in the Indian marketing landscape, encouraging healthy competition and inspiring future innovation.

The winners of IMA were chosen from a diverse range of categories. This year, the IMA 2024 jury was chaired by Sudhir Sitapati, Managing Director & CEO, Godrej Consumer Products. The other jury members included industry leaders, seasoned professionals, and renowned personalities from the industry.