IIFL Group announces key appointments in its marketing division

Khushnum Ichhaporia was appointed as CMO for IIFL Securities Limited and Vipul Oberoi as CMO for IIFL Finance Limited

e4m by exchange4media Staff
Updated: Aug 29, 2018 3:16 PM

IIFL Group, one of India’s largest financial services companies has announced top level appointments in its marketing department. The company has appointed Khushnum Ichhaporia as Chief Marketing Officer for IIFL Securities Limited and Vipul Oberoi as Chief Marketing Officer for IIFL Finance Limited.

Commenting on the appointments, R Venkataraman, Group Managing Director at IIFL Group, said, “We are pleased to welcome Khushnum Ichhaporia and Vipul Oberoi to the IIFL family. They bring with them significant branding and marketing experience in the financial services space. We are confident that their expertise will enhance IIFL's brand equity in the mind of the Indian financial services consumer."

Prior to IIFL, Khushnum has worked with Kotak Securities as Senior Vice President, where she was responsible for the marketing function with key emphasis on brand building and expanding customer base. Khushnum has over 16 years of work experience and is proficient in brand strategy, brand advertising, online acquisition, customer engagement and content creation.

Vipul has more than 12 years of work experience in various marketing and business roles in Yes Bank and Axis Bank. Prior to IIFL, he was working as Executive Vice President with Yes Bank where he was leading the marketing initiatives for liability products, retail, NRI and SME segments. Vipul is an MBA from Faculty of Management Studies, University of Delhi.

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