Bombay Shaving Company ties up with Nawazuddin Siddiqui for Sacred Games-themed kits

Catering to the fans of Sacred Games, the kits come with quirky captions inspired by dialogues from the show

e4m by exchange4media Staff
Updated: Sep 3, 2019 2:04 PM
Nawaz

Bombay Shaving Company (BSC) has come up with Sacred Games themed kits and has signed actor Nawazuddin Siddiqui to promote the merchandise.

Catering to the fans of Sacred Games, the kits come with quirky captions inspired by dialogues from the show.

Commenting on the association with Nawazuddin, Raunak Munot, Co-founder, Bombay Shaving Company says, “Grooming is a very personal thing, restricted to the bathroom and dressing, so social conversations around it are limited, especially within men. We are constantly looking for ways to spark these conversations through culturally-relevant themes, like Sacred Games, which is a popular show amongst our TG."

“Our specially curated Sacred Grooming Kits use the same tonality from the show, and who better to spark conversations around this offering than the main protagonist, Nawaz,” he added.

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