A look at birthday girl Shraddha Kapoor’s brand endorsements
From Flipkart to Hershey's, the Baagi 3 actress, who turns 32 today, has a motley mix of endorsement deals
Shraddha Kapoor is surely one of the most popular names in Bollywood today. With at least three releases this year, the hazel-eyed actress is raring to go. Interestingly, her beauty, talent and charisma are restricted not only to the film industry, but also trickled down to the advertising world. Today, the Aashiqui 2 actress turns is celebrating her 32nd birthday with a kitty full of brands. From Lakme to Lipton Tea and from Helo to The Body Shop, Kapoor has been endorsing brands across sectors.
The actress is known to choose quality over quantity. Compared to her contemporaries, Kapoor chooses to do a fewer number of movies, but almost all her movies have been super hits. She takes up the same philosophy with brands too.
She's working with limited brands, but all of them are leading names in their respective niche. The brands that she's endorsing presently include Helo, Hershey's, Body Shop, Lipton Green Tea and so on.
Experts feel that she's a millennial icon especially for fitness and fashion brands. Recently, Body Shop also unveiled and launched a television commercial in India and welcomed Kapoor as its brand ambassador. With her ever-increasing brand value, Hershey's also brought her on board as their brand ambassador for the biggest-ever multimedia campaign to be launched nationally.
The list doesn't end there, the hyperlocal video-sharing app, Helo too roped in Shraddha Kapoor for the fourth edition of its #HeloSuperstar campaign.
Here on her 32nd birthday, we take a look at her brand journey throughout the years.
The Body Shop
Kapoor was signed by Vogue Eyewear in 2017 and since the actress has been endorsing the brand through her social media profiles.
RP-Sanjiv Goenka group’s apparel brand, 2Bme hired the Baaghi 3 actress in 2018.
She was roped in to endorse Lakmé’s lip colour in 2014. She's one of the most influential faces that Lakme had ever had on board.
Replacing the leading actress Katrina Kaif, Veet locked the deal with Kapoor in March 2016. Presently, she's the main face of Veet hair removal cream and Veet wax strips.
Lipton Green Tea
Kapoor also signed a long-term endorsement deal with Lipton Green Tea.
In June 2018, she was also seen endorsing Flipkart’s fashion section.
Soon after her first super hit film Aashiqui 2, Secret Temptation brought Kapoor on board as their brand ambassador.
Hair & Care oil
Shraddha Kapoor became the face of Hair & Care oil in 2014.
She's has been the main face of Vaseline since 2013.
The actresses recent association with Hershey's also made a lot of buzz because it's for the first time the iconic chocolate is being introduced in the Indian markets.
The Body Shop
It was announced in 2019 that Shraddha Kapoor will be the brand ambassador for The Body Shop. The actress regularly promotes the brand through her social media accounts.
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