Date-wise News
This campaign draws a comparison to the core of Indian culture focused on 'Vasudhaiva Kutumbakam'
Anupam Shrivastava is the former Chairman and Managing Director of Bharat Sanchar Nigam Ltd (BSNL)
As part of the mandate, the agency will handle Kulp.AI’s comprehensive performance marketing stack
In the previous edition, students from various media institutes had the valuable opportunity to engage in insightful one-on-one conversations with industry experts
Akhannd Pratap Singh is a senior media person and has worked with Amar Ujala for more than 14 years
At IPRCCC 2024, communications leaders unpacked how intercultural nuance shapes global PR, from academia to consumer brands
Claire Bridges, Founder of Now Go Create, will bring fresh perspective to the only creative awards judged by journalists
The agency has also appointed Eddie Morton as Regional Managing Director, Asia-Pacific
At IPRCCC 2024, explored the evolving role of communicators in shaping narratives around policy and public trust
Gaurav Gandhi, Vice President at Amazon Prime Video, Asia-Pacific & Middle East-North Africa, has shared his views following Prime Video Ads launch in India
Prior to her elevation, Neha Malhotra held the role of Head of Creator Partnerships
Public pension funds-CalSTRS, Florida SBA and CalPERS- have voted in favour of ZEEL’s resolution to enhance promoter shareholding
In today’s ‘e4m IndiGenius PR agency’ feature, we explore the journey of the Mavericks and how is it redefining the future of modern communications, creative, and strategic storytelling
Ritika Upmanyu Jul 1, 2025 3:12 PM
As part of this association, Vidya Balan will be seen in marketing campaigns for the brand
Prior to his elevation, James Kemp held the role of Luxury Commercial Sales Manager at the company
Prior to his elevation, Rajesh Mane held the role of Sr. Trade Activation Manager, India and South Asia
Prior to this, Neha Bhattacharyya was with Hygienic Research Institute (HRIPL) as General Manager - Marketing
A panel at IPRCCC 2024 explored the updated Barcelona Principles, highlighting AI, media shifts, and cross-functional alignment in advancing precise PR impact measurement
The brand said, “With Kartik, we aim to inspire people to choose a cleaner, better, more self-reliant tomorrow”
Lamba has 28 years of leadership experience across Media, Advertising, Brand, Strategy and Retail
Anjali Dutta unpacks CX in the AI age—on empathy, ethics, agentic AI, tool overload, and why empowered employees and real storytelling still drive the strongest customer connections.
Brij Pahwa Jul 1, 2025 1:14 PM
At IPRCCC 2024, marketing leaders unpacked how emotional relevance, integrated communication, and consumer trust are reshaping brand engagement in 2025
At IPRCCC 2024, communication leaders examined how AI is reshaping narrative creation, urging a balance between technological efficiency and human authenticity
e4m Staff Jul 1, 2025 12:37 PM
Somasree Bose Awasthi joined Marico in November 2022 as CMO, overseeing brand strategy, innovation, and marketing initiatives
Chehneet Kaur Jul 1, 2025 12:28 PM
Prior to his elevation, Krishnamoorthy held the role of Senior Manager & Head of Agency Development, LinkedIn Marketing Solutions, India & China
Varun Kandhari has 18+ years of experience with global FMCG organisations
e4m Staff Jul 1, 2025 12:01 PM
Pulkit Tiwari brings over a decade of experience of working in organisations like Wipro, Amazon, and Ericsson
e4m Staff Jul 1, 2025 11:46 AM
In his role, Amit will be responsible to scale Roposo into a future-ready, AI led commerce ecosystem that merges content and communities
e4m Staff Jul 1, 2025 11:29 AM
Project Drone aims to bridge critical gaps in India's wealth management ecosystem by offering intelligent, technology-led solutions
e4m Staff Jul 1, 2025 11:17 AM
The collaboration aims to amplify Ideabaaz across digital and offline mediums
e4m Staff Jul 1, 2025 11:10 AM
Most recently, Praveen was with Paytm where he built several different businesses including Ads, Online Payments and Commerce services
e4m Staff Jul 1, 2025 11:01 AM
Vineeth most recently was a Partner with KPMG, leading the GCC sector in Consumer Markets & Retail
The event, held on June 27, celebrated the best of Kannada cinema from the year 2024
e4m Staff Jul 1, 2025 10:42 AM
Reporting to Chief Revenue Officer, Paolo Mulè, Sawhney will focus on expanding the company’s footprint across Asia Pacific
e4m Staff Jul 1, 2025 10:25 AM
The company has used its influencer base to support several brand campaigns across categories
MV Shreyams Kumar, President of INS and Managing Director of Mathrubhumi, speaks to e4m on charting the road ahead for India’s print industry
Kanchan Srivastava Jul 1, 2025 9:36 AM
Apart from brand deals, casual gamers and esports professionals earn anywhere between Rs 75,000 to Rs 1.5 lakh via streaming in a month
Shalinee Mishra Jul 1, 2025 9:30 AM
A new wave of style-conscious youth in tier cities is driving demand for trendy menswear, pushing brands to expand, go omnichannel and create culturally relevant collections
Sunidhi Vijay Jul 1, 2025 9:28 AM
Trade analysts, industry watchers affirm that there is a need for some discipline in streaming movies to boost box office performances; need content for collective viewing, say others
Aditi Gupta Jul 1, 2025 8:48 AM
In India’s vibrant and ever-evolving advertising landscape, more brands are beginning to shed tokenism for authenticity
Soumya Gawri Jul 1, 2025 8:22 AM
Rathin Lahiri, Head - Marketing & CSR, SBI General Insurance highlights the role of brand trust in insurance, leveraging SBI's credibility and more
Simran Sabherwal Jul 1, 2025 8:06 AM
As more Indian brands pour resources into digital-first strategies, organic visibility on Google has become the equivalent of high-street real estate
He played a central role in shaping the company’s global trajectory and achieving over 10X growth