Date-wise News

Dr Deepa Gupta?blur=25

Her professional journey spans leading media houses including The Times of India, Outlook, The Hindu and Firstpost

e4m Staff May 19, 2025 6:50 PM

Anuj Bhandari?blur=25

Anuj Bhandari has joined forces with Mayank Sharma and Kushagr Sharma

e4m Staff May 19, 2025 6:12 PM

vi?blur=25

With the campaign, Vi is celebrating the addition of over 1,00,000 towers across India in 6 months of FY2425

e4m Staff May 19, 2025 5:55 PM

barc?blur=25

The news genre peaked and accounted for 16% of TV Viewership during the three critical days (7th, 8th, 9th May 2025) as against the usual 6%

e4m Staff May 19, 2025 5:41 PM

fanesta?blur=25

The ‘Beat the Heat with Fenesta’ campaign is conceptualized and directed by Titus Upputuru

e4m Staff May 19, 2025 5:35 PM

organic India?blur=25

His determination to excellence and integrity mirrors with the brand’s unwavering commitment to deliver high-quality, trusted, organic products, stated the company

e4m Staff May 19, 2025 5:13 PM

sanjay sahu?blur=25

In his expanded role, Sahu will now spearhead Bioderma’s strategic roadmap across South Asia, including Nepal, Bangladesh, and Sri Lanka

e4m Staff May 19, 2025 5:07 PM

veet?blur=25

Veet’s ‘Smoothest Way to Sexy’ addresses real grooming concerns

e4m Staff May 19, 2025 4:44 PM

Paroma Bhattacharya?blur=25

Paroma Bhattacharya, Associate Director, India for Children talks about her journey & challenges in the social sector and discusses the future of leadership and industry

e4m Staff May 19, 2025 3:52 PM

bw?blur=25

The experts were speaking at the ‘BW Businessworld Higher Education Summit - Moulding Higher Education in the AI Era - Improving Access and Quality’ in Bengaluru

e4m Staff May 19, 2025 3:51 PM

dish tv smart?blur=25

The new offering brings live TV channels and popular OTT apps together on one screen

e4m Staff May 19, 2025 3:34 PM

jiostar?blur=25

Acting on a criminal complaint filed by JioStar, the Cyber Crime Police Station in Gandhinagar, Gujarat, launched an investigation against BOS IPTV illegally streaming JioStar's premium content

e4m Staff May 19, 2025 3:26 PM

twinkll khanna?blur=25

The social media campaign video features her indulging in unfiltered shopping and sharing her confessions while talking about The Big CLiQ Sale by Tata CLiQ Luxury

e4m Staff May 19, 2025 3:10 PM

Shubman Gill Bajaj Allianz Life?blur=25

The campaign highlights how a steady and consistent approach can be rewarding

e4m Staff May 19, 2025 1:14 PM

McCann Content Studios ME?blur=25

Fahad Mugharbel appointed Social Media Director and will be based in Riyadh

e4m Staff May 19, 2025 1:13 PM

chetan siyal?blur=25

Chetan Siyal, CMO and Founding Team Member, Snitch talks about the brand’s journey from a D2C online player to offline stores and more

Simran Sabherwal May 19, 2025 1:03 PM

Zepto, Rachit Ranjan?blur=25

Rachit Ranjan joins Zepto with over 15 years of experience across public policy, government advisory, legal and regulatory affairs

e4m Staff May 19, 2025 1:02 PM

Gautam Rishi?blur=25

Gautam Rishi was earlier Global Brand Marketing Director - Harpic & Lysol at Reckitt

e4m Desk May 19, 2025 12:14 PM

Pratik Gour, Footprynt AI?blur=25

Footprynt AI's Co-Founder Pratik Gour breaks down how the company is challenging legacy models of creator-brand partnerships, understanding what it really means to ‘influence’ and more

e4m Staff May 19, 2025 11:57 AM

Jerome Bigio?blur=25

Prior to this, Jerome Bigio was with Netflix as Senior Director of Marketing, SEA, Taiwan, and Hong Kong

e4m Desk May 19, 2025 11:51 AM

Goafest 2025?blur=25

The festival will feature over 60 speakers across 35+ sessions and 20 masterclasses from the Advertising, Media, and Marketing world, along with a line-up of entertainers and celebrities

e4m Staff May 19, 2025 11:42 AM

GoaFest 2025?blur=25

While Ad Plays will introduce sports and wellness activities into the festival agenda, Goa Fresh is an initiative for students from leading communication institutes

e4m Staff May 19, 2025 11:36 AM

Madhavan Sekar?blur=25

Prior to his elevation, Sekar held the role of Category Leader - UPI at Amazon Pay

e4m Desk May 19, 2025 11:32 AM

Reneta Kripalani?blur=25

Prior to this, Reneta Kripalani was with Z47 (fka Matrix Partners India) as Vice President - Marketing

e4m Desk May 19, 2025 10:45 AM

sona?blur=25

Published by Aleph Book Company, the book is described as part memoir, part travelogue, and part cookbook

e4m Staff May 19, 2025 9:55 AM

british airways?blur=25

Guest Column: Shailesh Grover, Chief Growth Officer at Sensori.AI, recounts his frustrating experience while rescheduling a British Airways flight—and how it tarnished the airline’s brand image

Shailesh Grover May 19, 2025 9:33 AM

zmedia?blur=25

The new ‘Z’ is designed to symbolise clarity, consistency, and trust, in line with the network’s renewed focus on innovation, technological advancement, and purposeful journalism

e4m Staff May 19, 2025 9:32 AM

z?blur=25

This isn’t just a facelift. By mixing 30-year storytelling history with cutting-edge tech and targeting India’s 600 million-plus under-30 crowd, ZEE hopes to rebuild its edge, say experts

Aditi Gupta May 19, 2025 9:01 AM

Shantomoy Ray?blur=25

Guest Column: Shantomoy Ray, Founder & Director of K-Factor Communications, writes on how to leverage behavioural economics in marketing for better brand recall 

Shantomoy Ray May 19, 2025 8:54 AM

Ravi Karthik, ACT FIBERNET, TechTalk?blur=25

In this edition of e4m TechTalk, Ravi Karthik, Chief Marketing Officer of ACT FIBERNET, talks about the firm’s journey from being a regional internet provider to a non-telco broadband company

Shantanu David May 19, 2025 8:49 AM

Uday Jadhav?blur=25

At the e4m Business Leaders' Retreat in Goa, Uday Jadhav, CEO of Sakal Media Group, reflected on the 93-year journey of one of Maharashtra’s most trusted media houses

Chehneet Kaur May 19, 2025 8:47 AM

hyper-personalization?blur=25

Market observers say that when targeting becomes too aggressive it can feel invasive, also non-contextual and high-frequency reach can become counterproductive and reduce conversions

Shantanu David May 19, 2025 8:19 AM

Madhu S Dutta, Raymond Lifestyle?blur=25

Madhu S Dutta, General Manager of Raymond Lifestyle, has been driving brands in the retail landscape for over 24 years

e4m Staff May 19, 2025 8:04 AM

Raghuveer Singh?blur=25

Singh was previously the Director, Social Media & Content Marketing – India & Global

e4m Staff May 19, 2025 7:51 AM