Date-wise News
Driven and delivered by Rohit Shetty, the film features visual experience in the director’s signature high-octane style of action-packed cinema
e4m Staff Nov 22, 2024 6:58 PM
Conceptualized by Ogilvy India, the ad for Apex Ultima Protek unfolds against the vibrant backdrop of a Moroccan market
e4m Staff Nov 22, 2024 5:47 PM
The deal encompasses all editions of the Men’s and Women’s Asia Cups, Men’s and Women’s Under-19 Asia Cups, and the Men’s and Women’s Emerging Teams Asia Cups
e4m Staff Nov 22, 2024 5:18 PM
The ability to turn data into real-time actions makes AI-driven marketing the ultimate strategy for brands looking to dominate in 2024, writes Pratyush Pandey, Branding Expert, Founder, Brandstrial
Pratyush Pandey Nov 22, 2024 5:00 PM
A new company will be established in India, trading and operating under the name Cultivating Leadership
e4m Staff Nov 22, 2024 4:54 PM
Shefali Khanna, CMO, Astrum, talks about how the relationship between work and health has transformed, and how CEOs, marketers, and communication professionals should know about this to stay ahead
Shefali Khanna Nov 22, 2024 4:46 PM
At the conference, Nipun Kaushal, CMO, Yes Bank, will share key insights on the topic ‘Unlocking Growth with a New Brand Identity’
Shah filed a complaint before a magistrate court this month, alleging that nine signed cheques issued by Akshay Bardapurkar, amounting to Rs 1,14,30,400 were dishonoured upon presentation
e4m Staff Nov 22, 2024 2:56 PM
With the advent of the Japanese brand Nitori, India's competitive furniture space dominated by Pepperfry, Wakefit and IKEA is poised to cater to the need for high-quality, functional products
Soumya Gawri Nov 22, 2024 2:17 PM
Hosted by Barkha Dutt, the event will be held on 22nd November at Sophia College, Mumbai
e4m Staff Nov 22, 2024 1:56 PM
The Head of Domestic Spirits and RTD for Bacardi India, Ayaesha Gooptu, spoke to e4m about the importance of experiential marketing, changing consumer trends and more
Chehneet Kaur Nov 22, 2024 12:34 PM
Media veterans Mark Lazarus and Anand Kini will lead the new company
e4m Staff Nov 22, 2024 12:33 PM
The campaign seeks to inspire hardcore gamers to ‘Find their Vibe’ with BGMI
e4m Staff Nov 22, 2024 12:23 PM
Megha Kataria has over 12 years of diverse experience across ad tech and digital media sectors
e4m Staff Nov 22, 2024 12:18 PM
Parle Agro has posted a profit of Rs 15 crore, almost 90% down from last financial year
e4m Staff Nov 22, 2024 12:01 PM
Anant Goenka has been elevated to Senior Vice President while Vijay Sankar has joined the FICCI leadership as VP
e4m Staff Nov 22, 2024 11:23 AM
This FY, advertising services have accounted for 55% of Glance's total revenue
e4m Desk Nov 22, 2024 11:10 AM
Vineet Gautam was instrumental in building the presence of brands like Jack & Jones, Vero Moda, Only Brand House among others
e4m Desk Nov 22, 2024 10:38 AM
Moneycontrol has put out a front-page ad across all editions of The Economic Times
e4m Staff Nov 22, 2024 10:24 AM
Guest Column: Shantomoy Ray, Founder-Director, K-Factor Communications, writes on selecting the right media vehicle, why small advertisers must prioritise meaningful engagement over impressions & more
Shantomoy Ray Nov 22, 2024 10:12 AM
The 2026 season will be held from March 15 to May 31 and the 2027 edition from March 14 to May 30, say media reports
e4m Staff Nov 22, 2024 9:48 AM
The constant supply, demand and consumption of content is stoking curiosities of consumers but can also add to the perils of digital addiction, say industry observers
Jagruti Verma Nov 22, 2024 9:24 AM
Latest TRAI data shows India’s total telephone subscriber base, combining wireless and wireline users, reached 1,190.66 million
e4m Staff Nov 22, 2024 9:18 AM
#SajDhajKe is Swiss Beauty's latest campaign that highlights how the new-age bride confidently takes charge of her big day
e4m Staff Nov 22, 2024 9:17 AM
JioStar’s digital platforms, combined with their strength in traditional media and sports, will help solidify JioAds’ positioning, say experts
Shantanu David Nov 22, 2024 9:15 AM
While star power can catalyze a brand’s initial success, long-term growth requires a strong foundation beyond celebrity involvement. Experts weigh in
Soumya Gawri Nov 22, 2024 9:09 AM
As per industry reports, remarks posted within 24 hours of a comment amplify a brand's reach but an exchange with the creator can see engagement rates jump 1.6X
Shalinee Mishra Nov 22, 2024 8:54 AM