Jeger reports to Stacy Minero, Chief Marketing & Experience Officer
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Articles
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Leadership Changes
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People
Latest News
9 Articles
Droga5’s Mariano Jeger joins OUTFRONT Media as IRL Studios Chief Creative Officer
The great AI content glut: When everyone can make everything
Brand experts say AI brings the advantage of combining production capacity with audience intelligence and the differentiation now depends on strategy,...
Pamela Gupta promoted to Senior Director - Brand Solutions at TBWA\Lintas
Prior to this, Gupta served as Brand Services Director at MullenLowe Lintas Group
Why advertising agencies are rebranding for the AI era
As AI transforms the advertising landscape, agencies like TBWA are rebranding to signal their evolution and commitment to innovative solutions for cli...
Most valuable person in a creative agency 5 yrs from now won't be the creative director
Industry leaders say the most valuable agency talent of the future will be those who orchestrate AI, data and creativity into distinctive ideas
TBWA unveils new global visual identity
The new visual identity is created by DXD
TBWA\Lintas appoints Sunil Manhas as Executive Vice President
Sunil Manhas has worked across sectors including FMCG, technology, consumer durables, automotive, beverages and BFSI
Is the art of building iconic brands changing?
Industry heads opine that brands may have become too reactive but the need is to invest in long-term strategy, instead of just chasing engagement and...
The new creative brief: Don't just make an ad, create a moment too
As attention fractures across screens, Indian brands are trading campaigns for participation, betting on moments audiences live in, rather than scroll...
Leadership Timeline
2 Updates
Oct 2023
Latest
Sunil Manhas — Executive Vice President (appointment)
TBWA\Lintas appoints Sunil Manhas as Executive Vice President.
Oct 2023
Pamela Gupta — Senior Director - Brand Solutions (appointment)
Pamela Gupta has been promoted to Senior Director - Brand Solutions at TBWA\Lintas.
AI Insights
AI
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Rebranding for the AI Era. TBWA is rebranding to signal its evolution and commitment to innovative solutions in response to the transformative impact of AI on the advertising industry.
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New Global Visual Identity. The agency has unveiled a new global visual identity created by DXD, reflecting its modern approach and adaptation to current market trends.
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Leadership Appointments. TBWA tLintas has appointed Sunil Manhas as Executive Vice President and Pamela Gupta as Senior Director - Brand Solutions, enhancing its leadership team.
FAQs
AI
TBWA has unveiled a new global visual identity to reflect its evolution in the advertising landscape.
Pamela Gupta has been promoted to Senior Director - Brand Solutions, and Sunil Manhas has been appointed as Executive Vice President.
TBWA is rebranding to signal its commitment to innovative solutions that leverage AI, focusing on strategy and original ideas.
The new visual identity represents TBWA's modern approach and adaptation to current market trends in the advertising industry.
Industry leaders suggest that the most valuable talent will be those who can orchestrate AI, data, and creativity into distinctive ideas.
AI-assisted summary, reviewed by our newsroom
AI
TBWA is actively rebranding to adapt to the evolving advertising landscape influenced by AI, emphasizing innovative solutions and a new global visual identity. The agency has also made key appointments to strengthen its leadership and brand solutions capabilities.
Key Executives
2 People
PG
Pamela Gupta
Senior Director - Brand Solutions
SM
Sunil Manhas
Executive Vice President