Guest Column: In this 2-part series, Renuka Naj and R Chandra Mouli take stock of where the Indian advertising industry stands in terms of the use of...
Omnicom Advertising India
Marketers say the next phase of retail media growth will be defined not by shopper data alone, but by how quickly platforms turn that data into action...
Bharat Gupta, Founder & Chief Architect at ToBe, shares a comprehensive note outlining the critical paradigm shift currently underway in India's digit...
Prior to this, Goyal was Director Strategy at Omnicom Media India
From management trainee to Chairman, Karkare's four-decade journey with Ulka is a rarity in an industry built on churn
exchange4media wishes Sunil Gautam a very happy birthday and celebrates a remarkable legacy that continues to inspire India's communications fraternit...
The film is conceptualized by McCann India
Nitin Karkare — Chairman (appointment)
Nitin Karkare was appointed Chairman of Ulka following the global merger of Omnicom and IPG.
Nitin Karkare — Chairman (appointment)
Nitin Karkare was appointed Chairman of Ulka following the global merger of Omnicom and IPG.
Sunil Gautam — Co-founder (appointment)
Co-founded CLEA Advertising & Marketing, which grew into India's seventh-largest advertising agency.
Sunil Gautam — Co-founder (appointment)
Co-founded CLEA Advertising & Marketing, which grew into India's seventh-largest advertising agency.
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Focus on Actionable Insights. Omnicom Advertising India is prioritizing the transformation of shopper data into actionable insights as a key driver for the next phase of retail media growth.
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Adoption of AI in Advertising. The company is part of a broader trend in the Indian advertising industry that is increasingly leveraging AI technologies to enhance advertising effectiveness.
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Navigating Digital Compliance. Omnicom is actively engaging with the evolving digital regulatory landscape in India, indicating a strategic approach to compliance and adaptation.