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Instagram changes wordmark for first time in a decade, app icon stays
Instagram head Adam Mosseri unveiled the redesign on Thursday
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Adam Mosseri — Head of Instagram (appointment)
Unveiled the redesigned wordmark for Instagram.
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Brand Evolution. Instagram's redesign of its wordmark indicates a strategic shift in its branding approach, aiming to stay relevant in a competitive social media landscape.
FAQs
AI
Instagram has updated its wordmark for the first time in a decade, while the app icon remains the same.
The redesign was announced by Instagram head Adam Mosseri.
The change reflects Instagram's efforts to evolve and stay relevant in the competitive social media market.
The last update to Instagram's wordmark was over a decade ago.
No, the app icon will remain unchanged despite the new wordmark.
AI-assisted summary, reviewed by our newsroom
AI
Instagram has recently updated its wordmark for the first time in a decade, while keeping its app icon unchanged. This redesign was announced by Instagram head Adam Mosseri, reflecting the platform's ongoing evolution in branding.
Key Executives
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Adam Mosseri
Head of Instagram