Chugh will be designated as Senior Management Personnel
Diageo
16
Articles
13
Leadership Changes
2
Events
8
People
Latest News
16 Articles
Diageo India ropes in Sameer Chugh as General Counsel, India
Diageo North America appoints PepsiCo, AB InBev veteran Sebnem Erim as CMO
Erim joins the spirits major as its North America region delivers the group's weakest results of 2026
Mohit Cherian elevated to Vice President – Customer Marketing at Diageo India
Cherian moves into the customer marketing mandate after serving as Category Director at the company
WPP’s Joanne Wilson to step down as Chief Financial Officer; set to join Diageo
Joanne Wilson will remain in her current role for a year, WPP has said
Diageo names Neil Shah Global Brand Director for Johnnie Walker
Shah has been associated with Diageo for over a decade
WPP’s Joanne Wilson set to become Diageo CFO
Prior to this, Joanne Wilson was finance chief at WPP
Divan Raimagia appointed VP - Global Head of Cyber Resilience at Diageo
Before joining Diageo, Raimagia served as Head of Cyber Security (CISO) at Adani Green Energy Ltd
From watching to participating: The new creative playbook
As brands chase live moments over 30-second films, agencies are redesigning creative craft around participation, not just production
Diageo’s Amitabh Pande outlines 5 shifts reshaping brand building
At Pitch CMO Summit 2026 in Bengaluru, Diageo India’s Chief Strategy Officer Amitabh Pande spoke in detail on how brands are built, measured and exper...
Amelia Grant elevated to Head of Media, APAC at Diageo
Prior to her promotion, Amelia Grant held the role of Media & Connections Planning Lead at the company
Diageo India’s Amitabh Pande to share brand building lessons at Pitch CMO Summit 2026
At the upcoming edition of the conference, Amitabh Pande, Chief Strategy Officer at Diageo India, will share key insights on the topic ‘Building Brand...
Mohit Cherian elevated as Category Director at Diageo India
Mohit Cherian has been associated with Diageo India since 2020
Stuart La Brooy moves on from Sephora APAC as CMO & Vice President - Marketing
Before joining Sephora, La Brooy was Senior Marketing Director, Strategic Partnerships Asia at Diageo
Diageo appoints former P&G exec Sujay Wasan to lead APAC business
Wasan joins the Johnnie Walker maker after a nearly 28-year career at Procter & Gamble
Ogilvy wins creative duties for select Diageo brands in agency reshuffle
Diageo has historically worked with multiple creative agencies across its global and Indian businesses
Diageo’s United Spirits acquires 10.08% stake in Nuvola Spirits
The company subscribed to 17,350 compulsorily convertible preference shares (CCPS) and 10 equity shares as part of the investment
Leadership Timeline
13 Updates
Dec 2026
Latest
Sameer Chugh — General Counsel, India (appointment)
Sameer Chugh has been appointed as General Counsel for Diageo India, succeeding Shobana Nikam.
Dec 2026
Sameer Chugh — General Counsel, India (appointment)
Sameer Chugh has been appointed as General Counsel, India, effective December 1, 2026.
May 2026
Sebnem Erim — CMO (appointment)
Sebnem Erim appointed as Chief Marketing Officer of Diageo North America.
Oct 2023
Sujay Wasan — President for Asia Pacific (appointment)
Diageo appoints Sujay Wasan to lead its APAC business, strengthening its leadership team.
Oct 2023
Mohit Cherian — Category Director (appointment)
Mohit Cherian elevated as Category Director at Diageo India.
Oct 2023
Amelia Grant — Head of Media, APAC (appointment)
Amelia Grant has been elevated to Head of Media, APAC at Diageo.
Oct 2023
Divan Raimagia — VP - Global Head of Cyber Resilience (appointment)
Divan Raimagia has taken on a new role as VP – Global Head of Cyber Resilience at Diageo.
Oct 2023
Divan Raimagia — VP - Global Head of Cyber Resilience (appointment)
Divan Raimagia appointed VP - Global Head of Cyber Resilience at Diageo.
Oct 2023
Neil Shah — Global Brand Director (appointment)
Neil Shah has been appointed Global Brand Director, Johnnie Walker at Diageo.
Oct 2023
Neil Shah — Global Brand Director (appointment)
Neil Shah has been appointed Global Brand Director for Johnnie Walker at Diageo.
AI Insights
AI
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Leadership Appointments. Diageo has made significant leadership appointments, including Sameer Chugh as General Counsel for India and Sebnem Erim as CMO for North America, to bolster its management team.
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Focus on Customer Marketing. The elevation of Mohit Cherian to Vice President of Customer Marketing reflects Diageo's commitment to enhancing customer engagement and marketing strategies in India.
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Global Brand Strategy. Neil Shah's appointment as Global Brand Director for Johnnie Walker signifies Diageo's focus on strengthening its flagship brand's global presence and strategy.
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Cyber Resilience Leadership. The appointment of Divan Raimagia as VP - Global Head of Cyber Resilience highlights Diageo's emphasis on enhancing its cybersecurity measures in an increasingly digital landscape.
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Media Strategy Evolution. Amitabh Pande's insights on shifts in brand building at the Pitch CMO Summit indicate Diageo's proactive approach to adapting its marketing strategies to current trends.
FAQs
AI
Sameer Chugh has been appointed as the General Counsel for Diageo India.
Sebnem Erim has been appointed as the Chief Marketing Officer for Diageo North America.
Mohit Cherian has been elevated to Vice President – Customer Marketing at Diageo India.
Neil Shah has been named the Global Brand Director for Johnnie Walker.
Diageo is focusing on enhancing customer engagement and adapting to new trends in brand building.
AI-assisted summary, reviewed by our newsroom
AI
Diageo has recently made several key appointments to strengthen its leadership team, including Sameer Chugh as General Counsel for India and Sebnem Erim as CMO for North America. Additionally, the company has elevated Mohit Cherian to Vice President of Customer Marketing and Neil Shah to Global Brand Director for Johnnie Walker, indicating a focus on enhancing brand strategy and customer engagement.
Key Executives
8 People
SC
Sameer Chugh
General Counsel, India
SE
Sebnem Erim
Chief Marketing Officer, North America
MC
Mohit Cherian
Vice President – Customer Marketing
NS
Neil Shah
Global Brand Director for Johnnie Walker
DR
Divan Raimagia
VP - Global Head of Cyber Resilience
JW
Joanne Wilson
Chief Financial Officer
AG
Amelia Grant
Head of Media, APAC
AP
Amitabh Pande
Chief Strategy Officer, India