Date-wise News

The campaign revolves around one of Indian cricket’s biggest fan symbols, Team India super fan – Sudhir Kumar Chaudhary. He is shown as the face of SPSN’s rallying cry ‘Rang De Tiranga’ that asks fans to show their support for the tricolour and the Indian athletes.

exchange4media Staff Feb 26, 2018 7:08 PM

Radio City

Titled “Apple Music Top 25”, the show is set to launch across India this weekend

exchange4media Staff Feb 26, 2018 6:41 PM

Mahesh Babu Protinex

The Telugu superstar has been signed up for a year to amplify the protein message in the company's key markets of Andhra Pradesh and Karnataka

exchange4media Staff Feb 26, 2018 6:29 PM

Malayala Manorama Group is one of India’s largest publishing companies, with more than 40 publications in circulation, its digital arm, Manorama Online sees traffic from 200 countries and 16 million unique visitors per month.

exchange4media Staff Feb 26, 2018 6:03 PM

IOA also announced Raymond as its official styling partner and Shiv Naresh Sports as its official sports apparel partner for the Commonwealth Games to be held in Gold Coast from 4-15 April 2018.

exchange4media Staff Feb 26, 2018 5:19 PM

This month, the channel is all set to offer 100 plus new, adrenaline-rushing titles to its extensive library, to further enhance action lovers' movie watching experience.

exchange4media Staff Feb 26, 2018 4:30 PM

Paytm

India’s largest mobile-first financial services Paytm announced the launch of a new property in association with IMAX - ‘Paytm-IMAX First Cut’ which aims at holding premieres and exclusive screenings allowing avid movie lovers to watch the latest movies before the official release date.

exchange4media Staff Feb 26, 2018 4:00 PM

Fox Life Gary Mehigan

Refreshed Fox Life India will support an evolved brand ethos of ‘NEVER STOP’, kicks off with a new India production with Chef Gary Mehigan.

exchange4media Staff Feb 26, 2018 3:17 PM

It is the second consecutive year that Ariel has held the top spot

exchange4media Staff Feb 26, 2018 2:21 PM

Rasna Masala Orange is a combination of real juice with spices such as Black Pepper, Cinnamon, Ginger, Cumin, Red Chillies, Mint and Fennel Seeds

exchange4media Staff Feb 26, 2018 2:20 PM

To offer marketers access to 27 million in-market vehicle buyers

exchange4media Staff Feb 26, 2018 1:48 PM

Tata Elxsi has driven the integration of ZEE5 with the video backend, multi-lingual front-end user experience and multi-CDN networks

exchange4media Staff Feb 26, 2018 12:50 PM

Hospitals are deploying digital signage systems in lobbies to communicate with audiences in various parts of a hospital.

Aarti Pahwa Feb 26, 2018 10:29 AM

From budgets, lack of mid-level talent, low quality execution, to entry barriers at award shows, the hurdles are many but the industry is upbeat about overcoming them

Venkata Susmita Biswas Feb 26, 2018 9:00 AM

Besides being a part of many Bollywood hit films, the actress also endorsed some of the popular brands during her career. We list out five renowned ad campaigns featuring the late actress

exchange4media Staff Feb 26, 2018 8:58 AM

In India. we communicate in multiple languages, but that’s not the same in the Middle- East says, David Abraham in an interview with Exchange4media.

Dolly Mahayan Feb 26, 2018 8:57 AM

One of the most defining moments in Indian story-telling paints a woman as a victim of patriarchy, aggression, and judgement. While the mythology continues to be prevalent, what remains to be examined is if the narrative has changed course for women today.

Bindu Sethi Feb 26, 2018 8:56 AM

As brands delve deeper into the behaviour and demographics of their audience, they can create more relevant and timely content, which will ultimately help drive sales

Paul Webster Feb 26, 2018 8:55 AM