Date-wise News

RecordTV launches Blaze, an AI-based conversational bot in India

RecordTV launches Blaze, an AI-based conversational bot in India?blur=25

Blaze searches the web for news, videos, tweets and delivers stories directly to one’s Facebook messenger

exchange4media Staff May 18, 2017 6:36 PM

iCubesWire bags digital marketing mandate of Sanghi Cement

iCubesWire bags digital marketing mandate of Sanghi Cement?blur=25

iCubesWire to drive and deliver digital marketing requirements including social, search and media

exchange4media Staff May 18, 2017 6:02 PM

News18 India to telecast special programming, ‘Narendra Baahubali 3’

News18 India to telecast special programming, ‘Narendra Baahubali 3’?blur=25

The programme is based on the three years of Modi government

exchange4media Staff May 18, 2017 5:45 PM

BCCL books Arnab for cheating; Arnab calls BCCL 'crying Goliath'

BCCL books Arnab for cheating; Arnab calls BCCL 'crying Goliath'?blur=25

BCCL has lodged a complaint against Goswami and journalist Prema Sridevi for commission of offences of theft, criminal breach of trust, misappropriation of property and infringement of BCCL IPR. Goswami says Times is in a state of panic.

exchange4media Staff May 18, 2017 5:12 PM

Hathway ropes in actor Madhavan as its brand ambassador

Hathway ropes in actor Madhavan as its brand ambassador?blur=25

The actor to represent Hathway broadband in a new pan-India campaign

exchange4media Staff May 18, 2017 4:58 PM

Adobe appoints Sunder Madakshira as Head of Marketing for India business

Adobe appoints Sunder Madakshira as Head of Marketing for India business?blur=25

Madakshira to lead the local brand campaign and marketing efforts for Adobe India

exchange4media Staff May 18, 2017 3:51 PM

Rajeev Sharma elevated as Country Managing Director, G4S India

Rajeev Sharma elevated as Country Managing Director, G4S India?blur=25

In his new role, Sharma will report directly to Claude Allain, President, G4S Middle East and Asia

exchange4media Staff May 18, 2017 2:24 PM

BTVi ropes in Anuj Katiyar as Marketing and Research Head

BTVi ropes in Anuj Katiyar as Marketing and Research Head?blur=25

Katiyar will play a pivotal role in leading the brand’s growth strategy

exchange4media Staff May 18, 2017 2:07 PM

Guest Column: How not to let Consumer Engagement turn into entertainment: Sriharsh Grandhe, EVP, LinEngage

Guest Column: How not to let Consumer Engagement turn into entertainment: Sriharsh Grandhe, EVP, LinEngage?blur=25

How did a sophisticated and mature science like Consumer Engagement, which itself is quite a vast subject, take a not-so-good turn?, mulls Grandhe

Sriharsh Grandhe May 18, 2017 8:34 AM

Unregulated consumption of content online and on OTT is a challenge: Jawahar Goel, Chairman and MD, Dish TV

Unregulated consumption of content online and on OTT is a challenge: Jawahar Goel, Chairman and MD, Dish TV?blur=25

Dish TV’s recent merger with Videocon DTH will make it one of the largest players in cable and satellite distribution in the country. Jawahar Goel, Chairman and MD of Dish TV, speaks about the company’s new game plan

Ruhail Amin May 18, 2017 8:17 AM

Netflix catches up; now streaming Kannada movies too

Netflix catches up; now streaming Kannada movies too?blur=25

Netflix’s plans include engaging local viewers with local content

Akshata R Murthy May 18, 2017 8:10 AM

The Week takes rivals head-on in latest ad campaign

The Week takes rivals head-on in latest ad campaign ?blur=25

Urging competitors to dispute their claims, Malayala Manorama said that the campaign sought to set the record straight for the advertising industry

Saif Ahmad Khan May 18, 2017 8:06 AM

My primary goal is to take Cheil to the No. 3 position within the next 2 years:

My primary goal is to take Cheil to the No. 3 position within the next 2 years: Nishi Suri, Cheil?blur=25

Suri on Cheil being ‘purely integrated’ and its increased focus on digital M&As

Priyanka Mehra May 18, 2017 7:57 AM

GroupM launches global content investment and rights management firm, Motion

GroupM launches global content investment and rights management firm, Motion ?blur=25

Richard Foster, currently the head of GroupM Entertainment, has been appointed CEO of Motion Content Group, which will be headquartered in London and Los Angeles

exchange4media Staff May 18, 2017 7:53 AM

We want to collaborate with other ad clubs: K. Anbuchezhian, President, Ad Club Madras

We want to collaborate with other ad clubs: K. Anbuchezhian, President, Ad Club Madras?blur=25

He also speaks about Chennai’s unique predicament as a city to attract young talent from outside the city

B Swaminathan May 18, 2017 7:46 AM

Gotcha! Pandya bros' Twitter fall-out was, in fact, a promotional gimmick

Gotcha! Pandya bros' Twitter fall-out was, in fact, a promotional gimmick?blur=25

The cricketer duo on the IPL Mumbai Indians team had the Twitteratti fooled as they played out a faux fight as part of the Citrus Pay ad campaign

Anurag Singh May 18, 2017 7:43 AM