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Tubelight is set to release on June 23 Tubelight is set to release on June 23

Anurag Singh 29-May-2017

Astral Pipes is the recent brand after Dettol, Lifebuoy, Domex and Ghadi Detergent to spread the message of hygiene for Swachh Bharat

Anurag Singh 26-May-2017

R S Sodhi, Amul’s MD, talks about the brand’s various sponsorship deals and allegiance with sports

Anurag Singh 22-May-2017

Adaptive AI uses tools such as the Relevance Engine and Viral Prediction Engine to get content based placement of ads right on the money, said Dr Ansari, CEO and Founder, Intuition Intelligence

Anurag Singh 22-May-2017

From the bidding process to media and broadcast rights, here’s how IPL 2018 may pan out

Anurag Singh 22-May-2017

The cricketer duo on the IPL Mumbai Indians team had the Twitteratti fooled as they played out a faux fight as part of the Citrus Pay ad campaign

Anurag Singh 18-May-2017

Brands are getting aggressive with their social media campaigns as IPL season 10 comes to a close. JIO, Vodafone, Gionee campaigns rule digital

Anurag Singh 16-May-2017

A deep dive into understanding the film’s marketing strategies, including integrated marketing communications and brand associations

Anurag Singh 15-May-2017

After claiming the top spot for the last two IPL editions, E-commerce trails in ad spend in VIVO IPL 2017

Anurag Singh 08-May-2017