Date-wise News
Bedraj Tripathy moves on from Godrej Interio as AVP & CMO, Integrated Marketing?blur=25

He confirmed the news of his exit to exchange4media, he will be starting his own venture in the retail and technology space

Priyanka Mehra Jan 4, 2017 5:51 PM

Google announces Digital Unlocked to bring SMBs online?blur=25

CEO Sundar Pichai spoke to representatives of hundreds of SMBs at an event in New Delhi while announcing the skills training program

exchange4media Staff Jan 4, 2017 2:50 PM

Mastiii sees huge response for #BanoDheet campaign?blur=25

#Banodheet saw a whopping 1.4 crore impressions with several thousand tweets to its credit

exchange4media Staff Jan 4, 2017 2:30 PM

C1X opens its biggest development facility in Chennai?blur=25

World-class development facility to help AMT company get first-mover advantage in Tamil Nadu

exchange4media Staff Jan 4, 2017 1:39 PM

Simplilearn appoints Big Data Leader Ronald van Loon to its Advisory Board?blur=25

Analytics thought leader van Loon to contribute towards enhancing Simplilearn Big Data category

exchange4media Staff Jan 4, 2017 1:24 PM

Jayati Singh joins Usha International as Vice President-Marketing?blur=25

Singh will manage two categories: Cooking Appliances and Sewing Machines

exchange4media Staff Jan 4, 2017 12:53 PM

Ashutosh Chaturvedi to be Editor-in-Chief of Prabhat Khabar?blur=25

Chaturvedi has 30 years of experience in journalism and was associated with BBC for 8 years

exchange4media Staff Jan 4, 2017 11:11 AM

Rewind 2016: Advertising campaigns that broke social stereotypes?blur=25

2016 saw many campaigns that dealt with social causes. Here are some that were the most popular

Venkata Susmita Biswas Jan 4, 2017 9:02 AM

GST to impact ad spends of five sectors including govt, tour and travel: EY report?blur=25

The EY report has bifurcated sectors where advertising spends will be positively, neutrally or negatively impacted by GST

exchange4media Staff Jan 4, 2017 8:54 AM

Maruti Ciaz leads TV ad spends with 6.21% share beating Chevrolet Beat, Hyundai Elantra: SilverPush report?blur=25

According to the SilverPush report, digital marketing spends of the automobile sector dipped significantly post demonetisation. Twitter attracted the most attention and advertising spends from luxury car makers

exchange4media Staff Jan 4, 2017 8:44 AM

FM radio ad revenues cross Rs 500 crore in Q2'16: TRAI?blur=25

After seeing a slump in revenues in Q1’16, FM radio saw a marginal increase in ad revenues in Q2’16 (quarter ending September) with revenues increasing to Rs 502.13 crore for 259 private FM radio stations as against Rs 468.08 crore for 244 private FM radio stations in the previous quarter

exchange4media Staff Jan 4, 2017 8:15 AM

Guest Column: Digital- Your best bet in this VUCA world: Sanjay Mehta, Mirum (India)?blur=25

Sanjay Mehta on digital being the smart marketers choice in these uncertain times

Sanjay Mehta Jan 4, 2017 8:09 AM

Active social media users in India grow by 15 % from 2015 to become 136 million : Yral Report 2016?blur=25

Increased mobile web penetration also a key contributor to growth in active social media usage

exchange4media Staff Jan 4, 2017 8:05 AM

8 brand endorsers who made news in 2016?blur=25

Pierce Brosnan, MS Dhoni, Ranveer Singh, Aamir Khan, PM Modi, Salman Khan made news last year for their endorsements

Sarmistha Neogy Jan 4, 2017 8:02 AM