Date-wise News
Star India,Taproot, Madison, Contract& Scarecrow shine @ Abbys Day 2

Day 2 @ Goafest 2016 saw Abbys awarded for Print Craft, Radio & Radio Craft, PR, Branded Content, Brand Activation, Broadcast and Direct Marketing. Star India, Taproot, Madison, Contract Advertising and Scarecrow were among the big winners

exchange4media Staff Apr 9, 2016 11:19 PM

JWT leads with 47 metals at #goafest2016, Taproot Dentsu second with 40 metals

Goafest 2016 came to an end today. The Creative Abby Awards were led by J. Walter Thompson, followed by Taproot Dentsu and Contract Advertising

exchange4media Staff Apr 9, 2016 11:11 PM

Goafest 2016: Digital and Film Abbys-- Nominees Speak

We spoke to the nominees who have been shortlisted for the Digital and Film Abbys this year about their thoughts on the nomination and here is what they had to say

Simran Sabherwal Apr 9, 2016 8:59 AM

We believe in culture changing ideas: Benny Thomas @Goafest2016

The second day of Goafest 2016 kick started with a ‘Knowledge Seminar’ presented by Dainik Bhaskar. Benny Thomas, Executive Strategy Director, Crispin Porter + Bogusky deliberated on the company’s benchmark campaigns. The session was moderated by Ambi Parameswaran, President, AAAI

Ritushree Patra Apr 9, 2016 8:11 AM

Smartphones have redefined the role for RedBus: Prakash Sangam @Goafest2016

He also spoke about how RedBus has grown in the last ten years, the kind of challenges they faced and how it has innovated to keep itself ahead of everyone

Sarmistha Neogy Apr 9, 2016 8:09 AM

Visual Communication transcends language: Tara Marsh @Goafest 2016

Tara Marsh, Global Head of Content at Wunderman, spoke about the integral role content marketing plays in today’s world, with audience attention continuously shrinking

Abhinn Shreshtha Apr 9, 2016 8:07 AM

If an agency has achieved a positioning like ours by default; it will be foolish to give it away: R Balki

In an engaging discussion, film director, producer, screen writer, actor and television personality Karan Johar and film director, screen writer, producer and chairman of MullenLowe Lintas Group, R Balki spoke about the similarities between the ad fraternity and film industry on Day 2 of Goafest 2016

Simran Sabherwal Apr 9, 2016 8:06 AM

Sansui associates with KKR for the 9th IPL season

Sansui has associated for the third consecutive year as the official partner of the Kolkata Knight Riders (KKR) franchise in the ninth season of the Indian Premier League. The logo of Sansui will appear on the back of KKR jersey

exchange4media Staff Apr 9, 2016 8:00 AM

Sansui associates with KKR for the 9th IPL season

Sansui has associated for the third consecutive year as the official partner of the Kolkata Knight Riders (KKR) franchise in the ninth season of the Indian Premier League. The logo of Sansui will appear on the back of KKR jersey

exchange4media Staff Apr 9, 2016 8:00 AM

T20 cricket is like Maggi & test cricket is food your mother cooks: Arjuna Ranatunga @Goafest2016

Day 2 at Goafest opened with the knowledge seminar that included discussion between consulting editor, TV Today Network, Rajdeep Sardesai and former Sri Lankan cricket team captain and Minister of Ports & Shipping for the country, Arjuna Ranatunga

Samarpita Banerjee Apr 9, 2016 7:57 AM