Date-wise News
Urban Ladder appoints Sanjay Gupta as CMO

Sanjay was previously with Accenture, Purple Squirrel Consulting and Marico.

exchange4media Staff Feb 3, 2016 4:26 PM

Craftsvilla appoints Manish Kalra as Chief Business Officer

Manish Kalra was formerly the Director of Integrated Marketing at Amazon and comes with an experience in excess of 15 years.

exchange4media Staff Feb 3, 2016 4:09 PM

Dr. Subhash Chandra to receive CIF Chanchlani Global Indian Award

The Canada India Foundation recognised Dr. Chandra for his Global leadership, Strategic vision in globalizing India, and Professional Excellence

exchange4media Staff Feb 3, 2016 2:31 PM

Gunn Report 2015: J. Walter Thompson tops India ranking, Contract Advertising ranks No. 3

J. Walter Thompson topped the ranking with maximum number of points in film (7) for the work done by its offices in Mumbai and Bangalore. Contract’s ranking of No. 3, comes with its overall tally of 6, with again the maximum score for Films

exchange4media Staff Feb 3, 2016 12:34 PM

Media is an essential partner in development process: Maneka Sanjay Gandhi

Minister shared her views in a two day conference of All India Regional Editors in Jaipur. She added that media plays a critical role in providing feedback.

exchange4media Staff Feb 3, 2016 11:52 AM

IAMAI brings on board VMAX™ as a founding partner for Mobile 10X

VMAX™ along with partners Google, Paytm & IAMAI to drive the app ecosystem in India

exchange4media Staff Feb 3, 2016 11:00 AM

Ad woes and music license costs continue to hamper growth of internet radio

Despite a high potential, internet radio is still getting bogged down by problems of ad revenues and high music license costs, which will need to be addressed to see any growth in the sector.

Abhinn Shreshtha Feb 3, 2016 8:55 AM

S-Group Insights: Samsung and LG top spenders in durables category with cumulative 9% contribution on TV and 17% in Print in 2015

TV has seen a 16% rise in durable ads in 2015 with respect to 2014. While Print gained by 7% in durable ads in 2015, whereas the duration on Radio suffered a 9% fall.

exchange4media Staff Feb 3, 2016 8:50 AM

Turner Group appoints Rani Raad as President, CNN International Commercial

Rani R. Raad has been appointed to the new role of President, CNN International Commercial.

exchange4media Staff Feb 3, 2016 8:46 AM

BARC Ratings: Star Vijay’s premier of ‘Chandi Veeran’ takes 16:00 – 18:30 slot up by 2.6 times

regional channels like Star Vijay and Mazhavil Manorama experienced growth in the ratings in various slots. National Geographic Channel also saw a hike in the 9:30-10pm slot. Colors continued to be the most watched Hindi GEC followed by Star Plus and Zee TV at No.2 and No.3 respectively

exchange4media Staff Feb 3, 2016 8:44 AM

EIKONA Connect: An average of 6-8 media releases being issued by single company in a month: To what avail?

The good old media relations tool called ‘Media Release’ is gradually dying and we have our own act to blame that is contributing to this state of affairs.

exchange4media Staff Feb 3, 2016 8:31 AM

India is a very important market for British Airways, second largest outside UK and US: Moran Birger

British Airways has unveiled its latest ad campaign which is based on a real life incident of its cabin crew member who forges a special bond with one of the customers during her maiden trip to India

Sarmistha Neogy Feb 3, 2016 8:28 AM

Suresh Raina to captain Intex owned IPL Team –Gujarat Lions

The newly formed Rajkot IPL Team has announced its official name as ‘Gujarat Lions’ and ace cricketer Suresh Raina will lead the team.

exchange4media Staff Feb 3, 2016 8:25 AM

Suresh Raina to captain Intex owned IPL Team –Gujarat Lions

The newly formed Rajkot IPL Team has announced its official name as ‘Gujarat Lions’ and ace cricketer Suresh Raina will lead the team.

exchange4media Staff Feb 3, 2016 8:25 AM

Y P Rajesh joins Shekhar Gupta’s ‘The Print’ as Executive Editor

Rajesh has worked with leading media organisations and has more than 23 years of experience. He was associated with The Indian Express as Associate Editor and has also worked with India Today, Reuters, Outlook and The Week.

Abid Hasan Feb 3, 2016 8:23 AM

ASCI defines its new regulatory mechanism for Digital advertising

The regulatory mechanisms that have certain controls over traditional media such as Cinema or TV are yet grappling with the challenge of overseeing this digital space. The advertisers, at times,

exchange4media Staff Feb 3, 2016 8:20 AM