Sanjay was previously with Accenture, Purple Squirrel Consulting and Marico.

exchange4media Staff Feb 3, 2016 4:26 PM

Manish Kalra was formerly the Director of Integrated Marketing at Amazon and comes with an experience in excess of 15 years.

exchange4media Staff Feb 3, 2016 4:09 PM

The Canada India Foundation recognised Dr. Chandra for his Global leadership, Strategic vision in globalizing India, and Professional Excellence

exchange4media Staff Feb 3, 2016 2:31 PM

J. Walter Thompson topped the ranking with maximum number of points in film (7) for the work done by its offices in Mumbai and Bangalore. Contract’s ranking of No. 3, comes with its overall tally of 6, with again the maximum score for Films

exchange4media Staff Feb 3, 2016 12:34 PM

Minister shared her views in a two day conference of All India Regional Editors in Jaipur. She added that media plays a critical role in providing feedback.

exchange4media Staff Feb 3, 2016 11:52 AM

VMAX™ along with partners Google, Paytm & IAMAI to drive the app ecosystem in India

exchange4media Staff Feb 3, 2016 11:00 AM

Despite a high potential, internet radio is still getting bogged down by problems of ad revenues and high music license costs, which will need to be addressed to see any growth in the sector.

Abhinn Shreshtha Feb 3, 2016 8:55 AM

TV has seen a 16% rise in durable ads in 2015 with respect to 2014. While Print gained by 7% in durable ads in 2015, whereas the duration on Radio suffered a 9% fall.

exchange4media Staff Feb 3, 2016 8:50 AM

Rani R. Raad has been appointed to the new role of President, CNN International Commercial.

exchange4media Staff Feb 3, 2016 8:46 AM

regional channels like Star Vijay and Mazhavil Manorama experienced growth in the ratings in various slots. National Geographic Channel also saw a hike in the 9:30-10pm slot. Colors continued to be the most watched Hindi GEC followed by Star Plus and Zee TV at No.2 and No.3 respectively

exchange4media Staff Feb 3, 2016 8:44 AM

The good old media relations tool called ‘Media Release’ is gradually dying and we have our own act to blame that is contributing to this state of affairs.

exchange4media Staff Feb 3, 2016 8:31 AM

British Airways has unveiled its latest ad campaign which is based on a real life incident of its cabin crew member who forges a special bond with one of the customers during her maiden trip to India

Sarmistha Neogy Feb 3, 2016 8:28 AM

The newly formed Rajkot IPL Team has announced its official name as ‘Gujarat Lions’ and ace cricketer Suresh Raina will lead the team.

exchange4media Staff Feb 3, 2016 8:25 AM

The newly formed Rajkot IPL Team has announced its official name as ‘Gujarat Lions’ and ace cricketer Suresh Raina will lead the team.

exchange4media Staff Feb 3, 2016 8:25 AM

Rajesh has worked with leading media organisations and has more than 23 years of experience. He was associated with The Indian Express as Associate Editor and has also worked with India Today, Reuters, Outlook and The Week.

Abid Hasan Feb 3, 2016 8:23 AM

The regulatory mechanisms that have certain controls over traditional media such as Cinema or TV are yet grappling with the challenge of overseeing this digital space. The advertisers, at times,

exchange4media Staff Feb 3, 2016 8:20 AM