Date-wise News
In an internal email, Parigi welcomed Joshi saying he is delighted on Joshi's appointment and that he is an outstanding leader with stirring success behind him in all formats of the media
In week 33 of the Hindi GEC Universe, TAM data revealed a spike Zee TV rating. Colors, Life OK and Sony TV too saw a rise in ratings during the week. Star Plus and Sab TV saw a marginal decline in ratings
The current mandate for the agency spans across all affiliate media services including Print, Radio, Digital and OOH
With more than 12 years of experience in the media industry, Jani has previously worked at broadcasting group Times Network
ABC's Council of Management has after considerable deliberations decided to initiate the project of digital measurement since the digital media is one of the fastest growing media across the world
According to market reports, globally, Tata Opportunities will invest between $75 million to $100 million in Uber
e4m Desk Aug 21, 2015 11:31 AM
In this study, OMD explored how consumers decide on online video content they watch, why they choose the platforms they do and how they interact with online video advertising
e4m Desk Aug 21, 2015 10:28 AM
Rahul Joshi bids adieu to Economic Times Group and has joined as the CEO of Network 18. This has created a buzz in the industry. To know more click here.
Since the takeover of Network18 by Reliance Industries last year, the organisation has seen some interesting appointments such as AP Parigi as Group CEO in January this year, also from the Times Group
Industry experts discuss challenges of diversity marketing in a roundtable session, organized by SureWaves and exchange4media in Delhi, moderated by media veteran Vikram Sakhuja
Zee's Kumkum Bhagya was the No. 1 show, followed by Star's Yeh Hai Mohabbatein and Meri Aashiqui Tum Se Hi on Colors in week 33 (August 9 – 15, 2015)
BARC ratings in week 32 (August 8 – 14, 2015) for English News genre indicate Times Now was at No. 1 spot, followed by India Today TV and NDTV 24X7
BARC ratings for Hindi GECs in week 32 (August 8 – 14, 2015) indicates Colors rose to 366 million from 340 million in week 31, while Star Plus dropped to 409 million from 417 million in week 31
Publishers welcome the decision of The Audit Bureau of Circulations to initiate digital measurement for member publications, a move that is predicted to be useful for publishers as well as advertisers
Abid Hasan Aug 21, 2015 7:51 AM
Johnson &Johnson, Mondelez, Volkswagen, Citibank and Visa are some of the major accounts that specifically impact India
V Vaidyanathan, Chairman and MD, Capital First to be the Keynote Speaker and Guest of Honour at the award ceremony which will be held today in Mumbai
Commercial ad volumes grew by 24 times in PKL 2 in comparison to the inaugural season last year
All three internet giants Facebook, Twitter and Google posted strong financial results though a slowdown in monthly active users might be a cause for concern for Facebook and Twitter
