Date-wise News
Group M’s Praseed Prasad joins IceCream Labs as chief growth officer?blur=25

He will be driving the global media & agency partnerships for the media products at IceCream Labs

exchange4media Staff Jun 23, 2015 6:13 PM

Eggfirst appoints Kaanchan Shah as Client Services Director?blur=25

Shah makes the move from Baggit-India and this will be her second stint with the Mumbai based advertising agency

exchange4media Staff Jun 23, 2015 2:09 PM

Ashutosh Negi joins Magnon eg+ as Executive Creative Director?blur=25

He will take on the creative duties with Magnon eg+, a part of the Omnicom Group Company and will work out of their Noida office

exchange4media Staff Jun 23, 2015 1:39 PM

Cannes 2015: BBDO shortlisted for Glass Lion, McCann for Design Lion?blur=25

No Indian entries were shortlisted for Cyber, Radio and Product Design Lions

exchange4media Staff Jun 23, 2015 1:18 PM

Lenovo teases Twitterati and weaves mystery with 'The Killer Is Coming Soon'?blur=25

Lenovo posted a picture on its Twitter page saying ‘The Killer Is Coming Soon’. For now, all you can do is prepare to say goodbye’

Sarmistha Neogy Jun 23, 2015 9:39 AM

ParentCircle ropes in Leo Burnett,  MSLGroup, Edelman Digital?blur=25

The child and parent magazine company has appointed MSLGroup, Leo Burnett and Edelman Digital in India to handle communications, brand strategy and digital duties in anticipation of its new products launch upcoming release of new products and platform.

exchange4media Staff Jun 23, 2015 9:24 AM

Cannes 2015: We cried while judging the Glass Lion entries: Tista Sen?blur=25

“It was a highly emotional time as we got to see the kind of gender issues that prevail all over the world,” said Sen NCD & SVP, J. Walter Thompson who is on Glass Lions jury. The award honours ad campaigns that address issues of gender inequality or prejudice

Srabana Lahiri Jun 23, 2015 9:17 AM

HT Media appoints Vikram Singh Mehta as Additional Director?blur=25

Vikram Mehta is currently Executive Chairman of Brookings and has served Shell India as MD in the past

Abid Hasan Jun 23, 2015 9:06 AM

BCCI issues tender for Title Sponsorship of 2015-19 cricket season?blur=25

The rights on offer include sponsor branding of the relevant series with the title sponsor logo, official designation as the “Title Sponsor” of the relevant International or Domestic Series, visibility at the stadium during both international & domestic matches, broadcast sponsorship rights, and a host of other rights

exchange4media Staff Jun 23, 2015 9:02 AM

Domestic investors buy into Indian economic growth story?blur=25

Recent data provided by stock exchanges and Securities and Exchange Board of India (SEBI) revealed that Domestic Institutional Investors (DIIs) had invested more than double the amount sold by Foreign Portfolio Investors during the last two months

Collin Furtado Jun 23, 2015 8:56 AM

Cannes 2015: PR presents case boards while advertising presents trailers of movies: Paresh Chaudhry?blur=25

“Packaging and presentation makes the difference in the end. A good PR work could get lost if not presented well. That's why advertising agencies walk away with the metals. We present case boards while advertising presents trailers of movies. If a PR agency & client believe in their work, then I suggest you go all out and hire an advertising agency to make this trailer,” says Madison PR CEO Paresh Chaudhry who is on PR Jury

Paresh Chaudhry Jun 23, 2015 8:28 AM

Cannes 2015: Some tips from inside the Jury Room at Cannes?blur=25

"The case film is very crucial but it does not need to be exaggerated. The jury is very smart. They have seen things, they know the numbers, they know what's generally possible and what's not. So if there are results that appear to be highly overblown, and one can see through such cases, it may hurt your case," says Social Wavelength Joint-CEO, Sanjay Mehta, who was on Mobile Jury

Sanjay Mehta Jun 23, 2015 8:10 AM

Cannes 2015: News from the Cabana Bar?blur=25

IAA India chapter's Cannes foray, talk of cricket, marketing to the five senses and more...

Srabana Lahiri Jun 23, 2015 7:57 AM

Cannes 2015: I would love India to keep pushing. It's a great creative market: Matt Eastwood?blur=25

Eastwood, Worldwide Chief Creative Officer, JWT talks about key takeaways as Promo & Activation Jury President Cannes 2015; says India is a great creative market and one of the best in the world

Priyanka Mehra Jun 23, 2015 7:38 AM