Date-wise News

ZEEL appoints Piyush Sharma as CEO of New Initiatives, India & APAC?blur=25

He will be responsible for leading ZEE's new initiatives which will showcase programming and content across multiple media platforms including TV, web, mobile and an on-demand streaming service

exchange4media Staff Apr 7, 2015 2:12 PM

Mindshare appoints Varun Channa as MD Malaysia?blur=25

Channa takes over the role from Gerald Wittenberger, who returned to Europe at the end of 2014

exchange4media Staff Apr 7, 2015 11:34 AM

Srijan Advertising wins Patrika group International Concerned Communicator Award?blur=25

The Patrika group International Concerned Communicator Award was given away at a ceremony in Mumbai on March 24, 2015

exchange4media Staff Apr 7, 2015 10:44 AM

Infectious wins creative duties of Charak Pharma?blur=25

Infectious will be responsible for their positioning and communication requirements

exchange4media Staff Apr 7, 2015 10:26 AM

Ashish Jasoria to replace Neeraj Sanan as CEO, Focus TV ?blur=25

Before joining Focus TV, Jasoria was Vice President of Jindal Steel & Power

exchange4media Staff Apr 7, 2015 9:56 AM

Star Sports' unreleased 'Mauka Mauka' video for World Cup final featuring Ranbir Kapoor leaked?blur=25

Star Sports' unreleased ‘Mauka Mauka’ video which was made in anticipation that the World Cup finals will be played between India and New Zealand was leaked and is trending on social media sites

exchange4media Staff Apr 7, 2015 9:25 AM

BARC ratings slated to come out in the last week of April?blur=25

In a meeting for stakeholders representing all leading broadcasters, media agencies, and advertisers, BARC showcased actual ratings data. Although the data shown to the gathering of senior industry leaders was household data, individual data is slated to be rolled out by the end of the month

exchange4media Staff Apr 7, 2015 9:04 AM

IPL expected to rake in an estimated Rs.250 crore from on-ground sponsorship?blur=25

Almost all of on-ground sponsorship inventory has been filled with just a day prior to the tournament. While most brands from previous seasons have continued their sponsorship, many new brands have also hopped on board

Collin Furtado Apr 7, 2015 8:58 AM

OOH audience measurement to be reality, but not so soon?blur=25

The Indian Outdoor Advertising Association (IOAA) has appointed US-based Olympic Media Consultancy to carry out a nation-wide research to see how an audience measurement

Abhinn Shreshtha Apr 7, 2015 8:54 AM

Godrej HIT ties up with Mumbai Dabbawallas to sensitise 100,000 homes this World Health Day?blur=25

The campaign goal is to educate consumers that cockroaches spread diseases hence the need to eliminate them. Each Dabba will carry a message tag and consumers of Dabbas will get an opportunity to participate in a contest

exchange4media Staff Apr 7, 2015 8:34 AM

TV subscription revenues to reach Rs 201 billion by 2019?blur=25

In 2015, subscription revenues are expected to grow to Rs 90 billion, predicts FICCI-KPMG Indian Media and Entertainment Industry Report 2015

exchange4media Staff Apr 7, 2015 8:27 AM

Infectious wins creative duties of Charak Pharma?blur=25

Infectious will be responsible for their positioning and communication requirements

exchange4media Staff Apr 7, 2015 8:22 AM

Video: TAM and BARC disagree on the possibility of co-existence ?blur=25

While TAM CEO LV Krishnan says there is place for multiple players in the market, BARC CEO Partho Dasgupta says there can only be one currency

Abid Hasan Apr 7, 2015 8:12 AM