Date-wise News
Will Twitter manage to woo brands with festive shoppers?

The social media platform's latest survey suggests 61 per cent of its users are ready to pick up shopping ideas from here, while 84 per cent said they would shop for brands they follow on Twitter. But not everyone is buying the argument yet

Abhinn Shreshtha Sep 22, 2014 9:48 AM

Lowe Lintas and Partners bags creative duties for Flipkart

The agency has won the account on the back of a multi- agency pitch

Priyanka Mehra Sep 22, 2014 9:02 AM

Will Twitter manage to woo brands with festive shoppers?

The social media platform's latest survey suggests 61 per cent of its users are ready to pick up shopping ideas from here, while 84 per cent said they would shop for brands they follow on Twitter. But not everyone is buying the argument yet

Abhinn Shreshtha Sep 22, 2014 8:40 AM

Discovery bets big on India, invests $ 2 billion in programming

The country delivers 40 per cent of the viewership in the Asia Pacific region, said JB Perrette, President, Discovery Networks International, talking about the impressive

Ankur Singh Sep 22, 2014 8:14 AM

Coke pops open Zero for Indian men

10 years after the product was introduced in the US, Coca Cola finds enough fizz in the jet-setting Indian male market to launch its zero-calorie drink

Rashi Bisaria Sep 22, 2014 8:09 AM

GroupM Global President Dominic Proctor to speak @ exchange4media Conclave 2014

Proctor will share his thoughts on how to find the right balance between technology and creativity in the ever-changing landscape of advertising and marketing

exchange4media Staff Sep 22, 2014 8:06 AM

Flip flop over digitisation sends wrong signals to the world: Rahul Khullar

The TRAI Chairman also stressed on the need to keep politicians away from broadcasting platforms and a comprehensive national media policy

Abid Hasan Sep 22, 2014 8:04 AM

After Epic TV, Kalinga gets MIB nod

The channel is owned by a Cuttack-based media house and received its license in the news category

Abid Hasan Sep 22, 2014 8:02 AM

The Hindu launches online portal roofandfloor.com

The site is expected to complement the newspaper's property supplement, Property Plus; plans to roll out for the rest of the country on the anvil

Deepa Balasubramanian Sep 22, 2014 8:01 AM

Media can be the country's key engine of growth: Sanjay Gupta

The Star India COO also emphasised that the industry needs some changes in outlook and policy to keep growing and make a strong social impact

exchange4media Staff Sep 22, 2014 7:59 AM