Real time marketing allows marketers access to their consumers at times when they would be most receptive to the brand messages in new & creative ways, says Simon Ruparelia, Head – Digital, APAC, GolinHarris
In a surprise move, Publicis Groupe & Omnicom Group have called off the $35 billion merger deal; NDTV has re-subscribed to TAM data & the subscription has just started – some of the major developments during
Narendra Modi gave his first interview to an English news channel, when he spoke to Arnab Goswami, Editor-in-Chief, Times Now yesterday. #ModiSpeaksToArnab was the No 1. Twitter trend nationally & globally
There are always distribution challenges in every country. There are substantial numbers of cable operators in India and we are looking to further breakthroughs as well. However, news channels are weeping when it comes to carriage fees as they pay a huge amount.