Date-wise News
The agency added Emirates, Voltas, Amway, Aspiring Minds, Shaadi.com, Wonder Cement, Neo Milk Products, Halonix, Simmtronics, Mobis & Bloomberg TV India to its roster of clients in 2013
exchange4media Staff Feb 26, 2014 1:22 PM
Nominations have been announced across 12 categories. The Awards recognise noteworthy marketing, advertising and media initiatives & professionals across multiple sectors
exchange4media Staff Feb 26, 2014 10:06 AM
This is the third edition of the Top 50 list. The special initiative is a step to acknowledge the achievements of women who give a whole new meaning to the words - power and influence
exchange4media Staff Feb 26, 2014 9:52 AM
With the focus shifting from mere reach to sharply looking at the customer, media buying agencies have specialised tools that look at the customer from every aspect, say industry experts
Gunjan Verma Feb 26, 2014 9:38 AM
Magazines talk to super influencers, hence are the most influential advtg mediums, said the Chairman & MD of Madison World, adding that unlike television, magazines cater to segmented audiences
Ankur Gaurav Feb 26, 2014 9:29 AM
The creative pitch, which is in its initial stages, is currently underway in Mumbai, as confirmed by industry sources
Priyanka Mehra Feb 26, 2014 9:19 AM
According to the Google India MD, by 2020, India will have half a billion connected users. He added that India will soon become the second largest internet market in the world
These Awards seek to encourage work done by small & medium enterprises. This year, the Executive Committee of Ad Club Madras has introduced a few new categories
exchange4media Staff Feb 26, 2014 8:58 AM
The FM radio players have appreciated the fact that TRAI has understood most of the concerns raised by them regarding Phase III migration & extension of license period
Abhinna Shreshtha Feb 26, 2014 8:44 AM
Pradyumna Chauhan and Prateek Bhardwaj have been assigned the position of Joint National Creative Directors. They will report to Prasoon Joshi
exchange4media Staff Feb 26, 2014 8:34 AM
Social media is a great platform for engaging with our communities. It also allows me to use my creativity to do really fun stuff on these social networks, says Buzzinga's Sudeep Shukla
Abhinna Shreshtha Feb 26, 2014 8:25 AM
Jain is leaving VivaKi after an eight-year stint for newer challenges. "My next move will be to build upon what I have over the past few years," she said
exchange4media Staff Feb 26, 2014 8:16 AM
In her new role, Diventry will head the business development efforts of Draftfcb+Ulka and work closely with the business heads of the various divisions
exchange4media Staff Feb 26, 2014 8:12 AM
R Rajmohan, Publisher, Open magazine is the new Vice-President, while B Srinivasan, MD, Vasan Publications is the new General Secretary. Pradeep Gupta, CMD, Cybermedia will continue to be the Treasurer
exchange4media Staff Feb 26, 2014 8:11 AM
Gopal joins in from Diligent Media Corporation (DNA), where he was Vice-President. He brings on board over 20 years of rich experience in media sales
exchange4media Staff Feb 26, 2014 8:09 AM
The Union Home Minister had stated, "Certain elements in the media orchestrate 'nasty designs'. We will crush such elements in the electronic media, which are indulging in false propaganda"
exchange4media Staff Feb 26, 2014 8:08 AM
In a statement issued, NBA said, "It is shocking to note that the very parties that gained immensely from media coverage are today turning against the electronic media, when they are under scrutiny on issues of governance"
exchange4media Staff Feb 26, 2014 8:06 AM
The Media Research Users Council has said that the Council will disable all links from its server from the evening of February 28, 2014 so that the Indian Readership Survey report is not accessible
exchange4media Staff Feb 26, 2014 8:05 AM
