Date-wise News

The win comes on back of a multi-agency pitch. Ogilvy& Mather is the incumbent agency on the account

exchange4media Staff 06-August-2013

The win comes on back of a multi-agency pitch. Ogilvy& Mather is the incumbent agency on the account

exchange4media Staff 06-August-2013

Crayon was founded by Suresh V Shankar & angel funded by a group of individual investors, including Sastri. Sastri’s most recent role was that of VivaKi India Chairperson

exchange4media Staff 06-August-2013

Bezos is buying Washington Post as an individual and will be shelling out $250 million for The Post and other newspapers of The Washington Post Company

exchange4media Staff 06-August-2013

The company reported 31% increase in revenues for radio at Rs 47.3 crore in Q1, while the TV business clocked 37% Y-o-Y growth with revenues at Rs 8.4 crore

exchange4media Staff 06-August-2013

The agency has developed a promotional plan covering prominent areas of western & central Mumbai with large size hoardings placed at strategic locations

exchange4media Staff 06-August-2013

NDTV Group Q1 FY14 operating losses reduced to Rs 12 crore. Net losses reduced from Rs 26 crore to Rs 24 crore on a year-on-year basis

exchange4media Staff 06-August-2013

The agency aims to assist companies in their CSR outreach by bringing the development sector into the corporate sector. Neeta Mishra heads the CSR initiative

exchange4media Staff 06-August-2013

Clift will deliver a talk on digital media and changing brand communications at an exclusive exchange4media conference in Mumbai today

Sneha Ullal 06-August-2013

On the back of the Publicis - Omnicom merger, we explore whether today smaller agencies seem more attractive, given the freedom devoid of network pressure

Priyanka Mehra 06-August-2013

Bachchan joins cricketer Gautam Gambhir as one of the faces of Hindustan Times’ education initiative

exchange4media Staff 06-August-2013

Roland Smith, a senior faculty member and lead researcher at CCL, will serve as its new Vice President and Managing Director, Asia-Pacific

exchange4media Staff 06-August-2013

The insight that the product is so tasty that one would rather chew than talk is good. The characters add to the humour quotient

Twishy 06-August-2013

DDB Mudra West has appointed Satyajeet Kadam & Shagun Seda as Creative Directors for its Mumbai office. The duo joins from TBWA

exchange4media Staff 06-August-2013

Pradesh Today, the Hindi daily from Madhya Pradesh, has re-launched its Gwalior edition after a gap of three years

Abid Hasan 06-August-2013

Clift will deliver a talk on digital media and changing brand communications at an exclusive exchange4media conference in Mumbai today

Sneha Ullal 06-August-2013

Differentiation would come from bringing new experience to consumers, as content will be similar for players in the English movie genre, says the MD, South Asia, HBO

Abhinav Trivedi 06-August-2013

This is Menon's second stint with Draftfcb Ulka. She has over 13 years of experience in advertising and media

exchange4media Staff 06-August-2013

Interactive Avenues has bagged the social media marketing duties of Fiat, following a multi-agency pitch

Priyanka Nair 06-August-2013

A successful marriage requires falling in love many times, always with the same person. Unless agencies woo clients & brands' consumers, relationships do not last, says CCO, Leo Burnett India & Sub Continent

KV Sridhar 06-August-2013

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