Date-wise News
CCI initiates investigation against TAM

The investigation is based on Prasar Bharati’s allegations that TAM is abusing its dominant position in violation of Section 4 of the Competition Act

Abid Hasan Jul 4, 2013 8:52 AM

TV players eye the burgeoning lifestyle & Bollywood market

Increasing market size, digitisation, demand for localised content & innovative advtg opportunities are some of the significant elements egging on this trend

Synjini Nandi Jul 4, 2013 8:39 AM

Patrika gives voice to Bastar's tribal belt

The new Jagdalpur edition covers the seven districts of Bastar region – Kanker, Kondagaon, Dantewara, Narayanpur, Bijapur, Sukana and Bastar/Jagdalpur

exchange4media Staff Jul 4, 2013 8:20 AM

Can independent music genre become big business for radio?

Independent music has grown exponentially on digital radio, but does it have the potential to be an enticing proposition for mainstream radio? We ask few players...

Saloni Surti Jul 4, 2013 8:10 AM

Is today the last day for TAM weekly ratings?

Speculation is rife that TAM might start releasing ratings on a monthly basis hence forth. Though, no involved party has come on record to confirm the development

Priyanka Mehra Jul 4, 2013 8:07 AM

Innovation & smart planning are key for an OOH campaign: Manju Yagnik

Increase in creative content & better technology can help overcome the absence of sound & motion in outdoor advtg, says the Vice Chairperson of Nahar Group

exchange4media Staff Jul 4, 2013 8:00 AM

"Real estate is a local play & radio is the best media for it"

For retail brands, radio is an important low-cost medium as they get tailored catchment areas & focussed targetting, says Bharat Dhuppar, CMO, Omkar Realtors

exchange4media Staff Jul 4, 2013 7:51 AM

Social media has become a catalyst to reach a brand’s TG: Atul Hegde

Today, brands choose social media to build online communities and create conversations & content to engage these communities, says the CEO of Ignitee

exchange4media Staff Jul 4, 2013 7:44 AM

SMG Convonix unveils social dashboard for Wimbledon online chatter

The online tool measures global online buzz and conversations around the Wimbledon 2013 tennis tournament

exchange4media Staff Jul 4, 2013 7:28 AM

Isobar launches Chennai ops with Sterling Holidays, AirAsia, Eva biz

With this, Isobar India increases its presence in the country to four offices. The digital agency had commenced its Bangalore operations last year

exchange4media Staff Jul 4, 2013 7:26 AM

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