Date-wise News

Sengupta joins Xenium Digital as Partner & is involved in creating an interactive digital studio where clients can experience technology with content

Priyanka Nair 27-June-2013

The Creative Director of Hungama Digital Media lists the most talked about works this year. Budgets reason for India not making the cut in Cyber Lions, he says

Carlton D’Silva 27-June-2013

In his new role as Head – Sales Strategy & Brand Sales, Kallidumbil will help brands tap innovations to engage audiences better on display advtg

exchange4media Staff 27-June-2013

Few stakeholders feel that increasing the cap from 26% to 49% will help the industry grow, others say that media is already cash rich. Some remark that this is all Govt. game play

Abhinav Trivedi 27-June-2013

While strongly advocating transparency in ratings, the Prasar Bharati CEO says there can't be a rating system without representing the heartland of India

Abid Hasan 27-June-2013

The Creative Director of Hungama Digital Media lists the most talked about works this year. Budgets reason for India not making the cut in Cyber Lions, he says

Carlton D’Silva 27-June-2013

Music videos, kitty parties, appearances in talent hunt shows, brand integrations - all form part of UTV Motion Pictures' mktg campaign for the film

Synjini Nandi 27-June-2013

Ford launched a digitally-led experiential initiative for its latest offer EcoSport. Consumers got a chance to drive the SUV ahead of its launch & share experiences online

Twishy 27-June-2013

The Founder & CEO of Just Dial expresses joy at winning the coveted IDMA title and shares his vision for the future of his company

Saloni Surti 27-June-2013

The Chairman India & CEO South East Asia, Aegis Group believes all platforms will soon be integrated & there shall be little difference between digital & traditional

Saloni Surti 27-June-2013

The GM of Red Bull India spoke about the brand’s strong digital bet and the need to celebrate work in the digital space at the Grand Finale of IDMA 2013

Saloni Surti 27-June-2013

Instead of worrying about a digital overlap, all platforms should start creating a strong digital strategy, says the MD & CEO of Hungama Digital, against the backdrop of IDMA 2013

Saloni Surti 27-June-2013

Sengupta joins Xenium Digital as Partner & is involved in creating an interactive digital studio where clients can experience technology with content

Priyanka Nair 27-June-2013

Airtel mobile customers will be able to access popular Google services on their mobile phones at zero data cost

exchange4media Staff 27-June-2013

Michael Lee has been promoted to CEO. In this role, he will lead the Saatchi & Saatchi offices in Shanghai, Beijing, Hong Kong and Guangzhou

exchange4media Staff 27-June-2013

Every advertiser has their own understanding and need of media. OOH has often been used as a primary launch medium to break a campaign, or even before that, to create teasers. It’s not a choice, but a compulsion for every advertiser to include OOH in their plan; else they lose out on the large traveling population during their long timeshare of the day. But the share of spend on OOH in the plan outlay has to also grow.

exchange4media Staff 27-June-2013

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