Date-wise News
Cheil Worldwide appoints team lead for client servicing

Saurabh Mathur has been appointed as Senior Vice President – Client Servicing. He will be leading Cheil India’s client servicing team

exchange4media Staff Nov 19, 2012 11:36 PM

Fever FM partners with MTV Unplugged

MTV Unplugged content to be available exclusively on Fever FM as part of weekend content aimed to drive appointment listening

Saloni Surti Nov 19, 2012 8:20 PM

Fever FM partners with MTV Unplugged

MTV Unplugged content to be available exclusively on Fever FM as part of weekend content aimed to drive appointment listening

Saloni Surti Nov 19, 2012 8:19 PM

Hindi GECs give back to society

From launching digital apps to conducting workshops, Hindi GE channels realise that CSR is an important aspect of corporate behaviour

Synjini Nandi Nov 19, 2012 8:15 PM

Adding spice to ‘boring’ brands

The right creative idea can infuse life in low-involvement products or in sober categories such as finance to create apt brand recall and allow brand preference

Twishy Nov 19, 2012 8:09 PM

“Sixty lakh Indians read magazines' digital editions”

Vijayakumar Radhakrishnan, Co-Founder and CEO, Magzter says that smartphones are driving this growth of digital editions

Shanta Saikia and Abid Hasan Nov 19, 2012 7:49 PM

Youth GE Channel V gears for its next big challenge

After enabling appointment viewing in the youth genre, Channel V’s next quest would be to up ratings & revenue to show return on investments

Synjini Nandi Nov 19, 2012 7:16 PM

Vivid: Anti-ethics practices of other kinds in media

Annurag Batra highlights aberrations in Indian media such as dishing out global news from a local office & excessive use of ‘Exclusive’

Annurag Batra Nov 19, 2012 7:11 PM

Tata Swach uses popular tongue twister in new ad

The new TVC, ‘Naye Zamaney Ka Chaandi’, went on air on Nov 17 & highlights the benefits of advanced silver nanotechnology for purifying drinking water

exchange4media Staff Nov 19, 2012 6:47 PM

Zee News embarks on ‘Aapka Vote Aapki Taqat’ campaign

The National Award winning voter awareness campaign has been kicked off with a series of on-ground activities for the Gujarat Assembly elections

exchange4media Staff Nov 19, 2012 6:42 PM

Tribunal finds BCCI guilty of exploiting position

An Arbitral Tribunal consisting eminent Jurists also held BCCI guilty of unfair conduct against ZEE and asked BCCI to pay Rs 140 cr to ZEE by Dec 1

exchange4media Staff Nov 19, 2012 6:35 PM

Quick five with Tata Elxsi’s Shyam Sunder BK

“Design thinking can’t be just driven by a client brief or a specific requirement,” says the Chief Designer of Tata Elxsi

Priyanka Nair Nov 19, 2012 6:32 PM

Katju's letter of regret for anti-media remarks

Katju had written to the INS President, expressing his regret over his comments, where he had said “majority of media people are of poor intellectual level”

exchange4media Staff Nov 19, 2012 4:05 AM