Turner Broadcasting System Asia Pacific expands its channel footprint in Indonesia with the debut of Cartoon Network HD on First Media

exchange4media Staff Apr 24, 2012 3:46 PM

McCann Erickson has made an inroad into DS Group winning creative duties for its flavoured pan masala brand Rajnigandha and Meetha Mazaa

Deepika Bhardwaj Apr 24, 2012 2:44 PM

Created by Percept/H, the new advertising campaign emphasises on FedEx Express’ strength of customer delivery solutions

exchange4media Staff Apr 24, 2012 11:44 AM

The campaign, designed by Brandscope, was displayed across 44 cities through various outdoor media and extensive dealer-level promotional activities

exchange4media Staff Apr 24, 2012 9:47 AM

With healthcare providers mushrooming, the need for a marketing strategy is palpable. Here are some best practices that can help chart a robust marketing plan

Sumedha Sen Apr 24, 2012 9:41 AM

Vritti i-Media has been strengthening its ops to service tier II & tier III cities and rural markets through its DigitalWorld Audio and Audio Visual Network

Shanta Saikia Apr 24, 2012 9:35 AM

Mobile advertising network, Vserv.mobi has appointed Vikas Gulati as Vice President – Business Development for South East Asia

exchange4media Staff Apr 24, 2012 9:04 AM

The agency will handle Crompton Greaves’ entire range of products including fans, lights, lighting fixtures, pumps and electric appliances

exchange4media Staff Apr 24, 2012 8:31 AM

Kareena Kapoor has been roped in to endorse the campaign created by Leo Burnett; Limca had recently handed over its creative mandate to Leo Burnett

exchange4media Staff Apr 24, 2012 8:29 AM

Social media is very big when it comes to promoting deals and it already accounts to five per cent of our revenue. This is why we invested in a shopping cart, so that people can actually buy by clicking on the Facebook page.

exchange4media Staff Apr 24, 2012 12:00 AM