Date-wise News

Cheil Worldwide South West Asia has rolled out a digital CSR campaign to save the world’s forests, called the ‘Minus One Project - Smaller Fonts for Bigger Forests’.

exchange4media Staff 30-December-2011

Kamal Basu, who had recently put in his papers as Chief Executive Officer of Saatchi & Saatchi India, is joining Skoda India as Marketing Head.

exchange4media Staff 30-December-2011

Saints and Warriors’ second agency brand, Yang, takes off on a high note, bags DLF Pramerica account on the back of a multi-agency pitch.

Deepika Bhardwaj 30-December-2011

LS Krishnan, Chief Executive Officer, Sakal Group, lists seven reasons why regional print in India will continue to grow in the coming days.

LS Krishnan 30-December-2011

Sanjeev Kotnala, VP - Brandcom & National Head, Dainik Bhaskar Group, highlights seven important look-outs while launching a newspaper.

Sanjeev Kotnala 30-December-2011

Success of any campaign is measured by assessing whether the campaign has achieved its predetermined objective, writes Varghese Chandy, Malayala Manorama.

Varghese Chandy 30-December-2011

Times Business Solutions has called for a creative pitch for its recruitment portal timesjobs.com. The pitch is currently underway in Delhi.

Deepika Bhardwaj 30-December-2011

We continue to be upbeat about consumer demand in 2012. We expect growth to be driven on the back of new product launches, says Tarun Arora, Godrej Consumer Products Ltd.

Tarun Arora 30-December-2011

Digital media experts share some common myths and mistakes marketers make when it comes to tapping social media and suggest steps to avoid them.

Arwa Sultanali 30-December-2011

The other senior level appointment at CavinKare is that of Murali Santhanam, who has joined as EVP for the group’s HR business unit.

exchange4media Staff 30-December-2011

With rapid economic growth and an increasing number of talented and influential business leaders, India has long been a strategic market for Financial Times. The launch of the Indian mobile applications are in line with FT’s global digital strategy and a key step for FT to further target the country’s top business community. Intersecting subscription offers with quality market content is what we give our rich reader base.

exchange4media Staff 30-December-2011

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