Date-wise News
OMD India wins digital duties of McDonald’s & WGC?blur=25

Close on the heels of bagging the duties of World Gold Council, OMD has now added the McDonald’s and WGC accounts and has already begun work on the two businesses.

Noor Fathima Warsia Nov 11, 2011 11:39 AM

IMPACT Annv Spl: Ashish Bhasin on the 7 landmarks of Indian media agencies?blur=25

Ashish Bhasin, Chairman, India & CEO SE Asia, Aegis Group, highlights the seven landmarks of the Indian media agencies…

Ashish Bhasin Nov 11, 2011 8:27 AM

IMPACT Annv Spl:  CVL Srinivas on 7 mistakes in media planning?blur=25

CVL Srinivas, Managing Director, LiquidThread (APAC) & Chairman Starcom MediaVest Group (India), points out the seven mistakes in media planning that ruin a campaign.

CVL Srinivas Nov 11, 2011 8:26 AM

Paprika Media fortifies events biz?blur=25

One year after venturing into the events business, Paprika Media is now fortifying its operations and is also aggressively promoting its key event, Timeout Food Awards, which will be held in December 2011.

Arwa Sultanali Nov 11, 2011 8:18 AM

Reliance Mediaworks Q2 income up 21 pc; announces strategic structuring?blur=25

Reliance MediaWorks Ltd, a member of the Reliance Group, has reported a 21 per cent increase in its total income from operations for Q2 FY12 at Rs 236 crore.

exchange4media Staff Nov 11, 2011 8:10 AM

TIL leads Indian online space yet again: ComScore?blur=25

As per the comScore data released for September 2011,, and top their respective categories; is the second largest deals site.

exchange4media Staff Nov 11, 2011 7:46 AM

High on F1, Base Batteries eyes 35 pc growth next fiscal?blur=25

The battery manufacturer has shifted focus to the automotive batteries segment for the next two years.

Sai Prasanna Nov 11, 2011 7:43 AM

Trendy Divva scouts for creative partner in Delhi?blur=25

Trendy Divva, currently present in Delhi and Amritsar has major expansion plans, scaling up to 25 exclusive and franchise owned stores by the end of 2012. It is currently in talks with few agencies.

Deepika Bhardwaj Nov 11, 2011 7:42 AM

Mahindra’s Rajesh Jejurikar headed to ZEEL as President?blur=25

After a stint of 11 years, Rajesh Jejurikar has quit Mahindra & Mahindra as its Chief Executive for Automotive Division. It is understood that Jejurikar is headed to ZEEL as the company’s President, where he would be working with ZEEL MD & CEO Punit Goenka.

Noor Fathima Warsia Nov 11, 2011 7:40 AM

Sri Adhikari Brothers appoints Kavita Sagar as National Sales Head?blur=25

As National Sales Head for Sri Adhikari Brothers’ channels Mastiii, Dabangg and Dhamaal, Kavita Sagar will be responsible for driving sales efforts across the network, including brand count increase and revenue.

Shanta Saikia Nov 11, 2011 7:39 AM

Read Haresh Chawla’s message to his employees?blur=25

Haresh Chawla, who has just put in his papers as Group CEO of Network18, addresses his team in a touching farewell note and asks everyone to “keep the aggression going”…

exchange4media Staff Nov 11, 2011 7:38 AM

Haresh Chawla puts in his papers at Network18, to oversee transition over the next few months?blur=25

Haresh Chawla, Group CEO of Network18, has put in his papers. He will oversee seamless leadership transition at the media conglomerate over the next few months, and pursue other interests after that.

Noor Fathima Warsia Nov 11, 2011 7:37 AM

Now, Bacardi White Rum too lands in Leo Burnett’s kitty?blur=25

Leo Burnett, which was already handling Bacardi’s other brands, will now handle the creative duties of Bacardi White Rum too. Rediffusion Y&R is the incumbent on the account.

Deepika Bhardwaj Nov 11, 2011 7:36 AM

Deepak Shourie, Director, BBC Worldwide Channels, South Asia?blur=25

If you have a product that’s targeted well and the advertising reaches the target, it will do well. The other side to that is that the environment for an upscale channel doesn’t allow mass products and premium products cannot be on a mass channel. India is no longer a cheap market, you have to very careful where you advertise, so when people like Sony, Honda, Tanishq, advertise on our channel, they know what they are getting into, they get an audience they want – it’s an audience that buys these kinds of products.

exchange4media Staff Nov 11, 2011 12:00 AM