Media agency Motivator and GroupM’s out-of-home arm Kinetic are set to see changes in their top management. Rajul Kulshreshtha, currently the Managing Director, Motivator, has been appointed the Managing Director of Kinetic. And Sundeep Sharma, who has been the GM at Motivator, has been assigned the role of Country Head of the agency.
It’s a Diwali bonanza from 1st to 6th November, 2010 from 8 pm onwards on Zee Cinema with Malamaal Diwali. This celebration gives viewers an opportunity to win lots of money through a quiz contest based on playing cards. In its third consecutive year, the Malamaal Diwali contest would entail answering questions based on the movie being telecast. With the 'festival of lights' round the corner, Zee Cinema has lined up some special blockbuster movies that promise a treat of action, thriller, fantasy, magic and romance for the viewers.<br />
Reliance Broadcast Network announced its audited results for the financial year ending September 30, 2010. The multi-media entity from the Reliance ADA Group reported revenue of Rs 110.51 crore for FY10-11, while it posted the highest quarter revenue of Rs 58.35 crore, up by 12 per cent as compared to last quarter.
Uttar Pradesh is set to see the entrance of another Hindi newspaper – BPN Times. Currently available in Madhya Pradesh, BPN Times is expected to launch in Uttar Pradesh by the end of November this year with four city editions in Dholpur, Agra, Bilaspur and Aligarh. BL Baghel is the MD, while BS Baghel is the Editor of the Hindi daily.
Hindi daily Hindustan has launched a consumer connect initiative in Agra, themed as ‘Jaago Agra’. Supported heavily through a high decibel 360 degree communication plan, the campaign has employed some interesting on-ground activations to ensure high interest and recall.
The Mathrubhumi Printing and Publishing Company, which publishers popular Malayalam daily Mathrubhumi, is gearing up to enter the news space in Kerala with a 24-hour news and current affairs channel. The channel, to be called ‘Mathrubhumi News’, will go on air in 2011.
“Katha was associated with companies who brought in the LED and scrollers at multiple locations. Katha has brought in one of the largest wall wrap in Asia at Sahara Star Hotel. Katha has gone one step ahead and explored the new approach to make outdoor advertising and branding more scenic and audible within a five star property. Recently we have acquired contract for Sahara Star Hotel where we have identified unique places for advertising and branding in the luxury five star hotel.And the story will continue.”