Date-wise News

Microsoft to launch MSN marketing blitz?blur=25

Microsoft will spend $300 million (192 million pounds) to promote the launch of the latest version of its MSN Internet browser and services later this month. The print, radio and broadcast advertising campaign is aimed at convincing consumers that MSN 8's

exchange4media Staff Oct 15, 2002 8:54 AM

Howzatt - Spice added to the cricket fever?blur=25

Spice Telecom, a mobile service operator in Punjab and Karnataka, has launched Howzatt - a cricket based SMS game for its subscribers for the India- West Indies cricket series. Spice subscribers can participate in this game and win prizes including LG 29"

exchange4media Staff Oct 15, 2002 8:53 AM

Philips plans to roll out festive promo to boost sales?blur=25

Philips India Ltd is planning to roll out a new consumer promotion called ‘Diwali Manao, World Cup Jao’ scheduled to run till November 15, 2002. In order to create awareness for this new promotion, the company has started airing two television commercials

exchange4media Staff Oct 15, 2002 8:52 AM

Motivate Publishing launches Gulf Business 's Bahrain edition?blur=25

Last week Dubai based Motivate Publishing have launched the Bahrain edition of Gulf Business, which is Middle East's leading Business magazine. The Bahrain edition of Gulf Business includes special extensive coverage of Bahrain Government and private secto

exchange4media Staff Oct 15, 2002 8:51 AM

Doordarshan plans to buy content off-the-shelf?blur=25

Doordarshan is planning to acquire programmes off-the-shelf. This is aimed at checking the quality of programmes that the broadcaster acquires.

exchange4media Staff Oct 15, 2002 8:49 AM

Hakuhodo enters into 50:50 partnership with Percept?blur=25

Hakuhodo, the second largest advertising agency in Japan and the ninth largest advertising group in the world, has announced plans to increase its presence in the Indian through a 50:50 partnership with Percept. With the new partnership Hakuhodo will activ

exchange4media Staff Oct 15, 2002 8:48 AM

Saregama plans to invest Rs 50-cr annually to fund TV Software, Films?blur=25

Saregama India Ltd is planning to invest about Rs 50 crore a year for the next 2-3 years to fund its TV software and film production ventures. The company plans to fund the projects on its own.

exchange4media Staff Oct 15, 2002 8:47 AM

Rajiv Agarwal quits RMG David?blur=25

Eight months after joining RMG David as the CEO, Rajiv Agarwal has said adieus to the agency he planned to take to great heights both in terms of strategy and creativity. Meanwhile Josy Paul, the new head of the agency is gearing up to steer its path.

exchange4media Staff Oct 15, 2002 8:46 AM

Subhash Chandra takes charge; Sandeep Goyal on a sabbatical?blur=25

In lines with expectations, Sandeep Goyal has vacated the seat of Group Broadcasting CEO. He would, however, remain connected with the Network as an advisor. The core team members including Apurva Purohit and Prashant Sanwal would now report directly Subh

exchange4media Staff Oct 15, 2002 8:45 AM