test-cricket
Prithvi Shaw?blur=25

Prithvi Shaw became the youngest Indian to hit a century in a Test debut against the West Indies in Rajkot on October 4, taking the nation by storm

Misbaah Mansuri Oct 9, 2018 9:02 AM

Test cricket ad rate growth stagnates as brand interest wanes?blur=25

Ad rates for test series cricket matches are estimated at Rs.50,000 - 60,000 per 10 second spot and growth over the years has not picked up. Has the popularity of 20-20 and ODIs rendered test series format unappetising for brands?

exchange4media Staff Aug 27, 2015 8:13 AM

Sachin's farewell test emerges as highest rated test in the last 8 years in India?blur=25

The match garnered 1739 average TVTs, which remain unmatched since 2005. Star Sports network channels together had the maximum channel share across all genres

exchange4media Staff Nov 22, 2013 8:53 AM

Star Sports’ power-packed presentation for Ind-Aus series?blur=25

The marketing campaign focuses on a new look Team India as it fights for the Border-Gavaskar Trophy; VVS Laxman joins a star studded expert panel

exchange4media Staff Feb 23, 2013 8:31 PM