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Bob Iger?blur=25

Chairman & CEO of The Walt Disney Company points out opportunities post the 21st Century Fox acquisition at D23 Expo 2019; honours 12 talented individuals for their contribution to the Disney legacy

Srabana Lahiri Aug 26, 2019 8:28 AM

Robert Downey Jr OnePlus?blur=25

In the past too, some celebrities have been caught endorsing a phone brand while using another. This often puts the brand in a tricky situation.

Dolly Mahayan Aug 5, 2019 7:30 AM

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Industry experts believe that although it made sense strategically, it didn't create a lasting impact

Noel Dsouza May 27, 2019 9:52 AM

OnePlus?blur=25

The smartphone brand has cleverly designed its marketing strategy and restrained from spending big on advertising, thus passing on the cost benefits to customers, say experts

Dolly Mahayan May 23, 2019 9:30 AM

Robert Downey Jr OnePlus?blur=25

The campaign featuring Robert Downey Jr. will be appearing in a series of brand creatives across mediums across India and China starting with the OnePlus 7 Series launch on May 14

exchange4media Staff May 16, 2019 11:49 AM

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BookMyShow becomes the fastest to sell 1 million tickets on the platform in just over a day

exchange4media Staff Apr 23, 2019 10:37 AM