public-relations-strategy

Strategic PR: It was never absent—only redefined

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Guest Column: Ganapathy Viswanathan, Communication Consultant & Author, says the communications industry may be talking more about Strategic PR today, but strategy has always been at the heart of PR

Ganapathy Viswanathan Jul 21, 2026 8:27 AM

The changing landscape of Public Relations: Top trends shaping the industry

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e4m Blog: In this post, let’s dive deep into the current trends in public relation ecosystem, how effective PR strategies can help grow businesses, the future of public relations and more

e4m Desk Aug 26, 2024 2:23 PM

Teamwork Communications Group bags PR mandate of Nova IVF Fertility

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As part of the mandate, Teamwork will be responsible for devising creative strategy for Nova

exchange4media Staff Jul 21, 2020 2:27 PM