onam-2025

Onam 2025 ad spends in Kerala to cross Rs 1,100 crore, digital to grab 45% share

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Within Digital, social media alone is projected to take 40–45%, while YouTube captures 20–22%, and the rest is spread across regional OTTs, digital news, apps, and e-commerce, say industry experts

Pooja Yadav Aug 26, 2025 9:13 AM