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Thondanoor has more than 16 years experience in consumer internet and enterprise businesses and was most recently associated with Ola as Vice President- Product

exchange4media Staff 6 days ago

The digital-only film has been conceptualised and created by Leo Burnett Orchard

exchange4media Staff 21-June-2019

The initiative aims to encourage people from all walks of life to showcase their talent, and participants are required to record a rap song while sitting in an Ola, using the Gully Beat app

exchange4media Staff 12-February-2019

The mandate includes brand strategy, new launches, content strategy, and digital communications

exchange4media Staff 08-February-2019

Singh has been one of the first employees to be hired by Ola Co-Founders Bhavish Aggarwal and Ankit Bhati

exchange4media Staff 14-January-2019

From Canara HSBC Oriental Bank of Commerce, Ola, Fevicol, Uber and others, the social media space looked vibrant and colorful as it was filled with New Year wishes

Anjali Thakur 03-January-2019

The campaign song features Indian rapper Prabh Deep, known for his socially conscious rhymes and aims at deterring people from drinking and driving

exchange4media Staff 31-December-2018

Subramanian takes over from Viraj Chouhan, who will be joining PepsiCo India in November

exchange4media Staff 18-October-2018

The catch phrase #NoStressBoss plays upon the idea of enjoying the comfort Ola Rentals provides

exchange4media Staff 05-September-2018

Users will be able to indulge their cravings and avail attractive values for popular categories with no minimum order value

exchange4media Staff 01-September-2018

The campaign will also be bolstered by an awareness drive spearheaded by superstar Akshay Kumar, and the cast of the upcoming movie ‘Gold’

exchange4media Staff 06-August-2018

Spuul’s wide variety of blockbuster Bollywood and regional movies will now be available on Ola Play for its millions of users

exchange4media Staff 18-July-2018

As part of the #FarakPadta Hai campaign, Ola is launching a week-long offer, starting June 5th where commuters can book free rides from mass transit locations such as metro stations, railway stations, and bus stops across top 7 cities

exchange4media Staff 05-June-2018

In February 2018, ASCI’s Consumer Complaints Council (CCC) upheld complaints against 193 advertisements out of the total of 290 advertisements it evaluated

exchange4media Staff 10-May-2018

We bring you a round up of the top stories making headlines this week.

exchange4media Staff 28-April-2018

Any marketing handbook will tell you that brands are apolitical, but consumers in the binary political world want their brands to be political

Venkata Susmita Biswas 24-April-2018

Recreating inspiring stories, this is Ola's way of thanking its Driver Partners who went beyond the call of duty

exchange4media Staff 17-April-2018

Leveraging on the cricket captain's mega appeal across age, language and cultural demography, Uber will definitely witness a major jump in its perceived value

Madhuwanti Saha 12-March-2018

Branded content in India has been growing at a rapid pace of 130 per cent to 150 per cent annually, according to an Adage report and its time to ride the wave

Oshan Guliani 02-November-2017

According to a research, Ola Share has effectively reduced 12 million kilograms of carbon dioxide and saved over 7 million litres of fuel with the distance travel by cabs reduced by 84 million kilometres since its inception

exchange4media Staff 06-June-2017

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