Goyal, Chief Marketing Officer, Swiss Beauty unpacks the brand’s evolution, digital strategy, and what’s next in 2025 as the brand blends skincare with makeup and culture-led storytelling

Ritika Raj Apr 15, 2025 12:37 PM

#SajDhajKe is Swiss Beauty's latest campaign that highlights how the new-age bride confidently takes charge of her big day

e4m Staff Nov 22, 2024 9:17 AM

Makeup industry players share with us how they're staying ahead of the game with AI adoption

Chehneet Kaur Aug 22, 2023 9:19 AM

Shetty will be seen endorsing Just Herbs’ products such as ghee-based lipsticks, lip glosses, foundations

exchange4media Staff Jun 27, 2023 3:14 PM

Kapoor will appear in the brand's multimedia campaign spanning digital, OTT, OOH, social media and multiplex

exchange4media Staff Nov 7, 2022 11:52 AM

L’Oréal India Chief Digital Officer Anil Chilla elaborates on the beauty brand’s heightened focus on technology and digital aspects in the new-age beauty business

Mansi Sharma Jul 6, 2021 8:10 AM

The makeup brand launched the products through e-commerce channels including its own website

exchange4media Staff Jun 20, 2020 12:00 AM