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Tips inks global deal with Facebook

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With the move, Facebook and Instagram users will be able to add Tips’s music catalogue to their posts and stories

exchange4media Staff Dec 28, 2020 12:56 PM

IPRS signs a licensing deal with Hungama Music

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The deal licensing aims at helping original creators of music earn fair remuneration for their work with the well-deserved royalties

exchange4media Staff Oct 12, 2020 3:45 PM

VOOT Kids to license content from BBC Studios’ CBeebies to expand edutainment offerings

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VOOT Kids partners with BBC Studios’ CBeebies, to fortify its rich content library by licensing some of their most popular shows that will provide an immersive fun learning experience for kids

exchange4media Staff Dec 4, 2019 3:10 PM

Why brand licensing is key to marketing mix?

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Guest Column: Rishabh Singla & Pranav Anand, Co-founders of LicenseWorks, talk about why brand licensing is a value-addition in the marketing mix

Rishabh Singla & Pranav Anand Nov 28, 2019 8:18 AM