Father's Day?blur=25

Marketers and industry heads share the insight and strategy behind campaigns conceptualised around Father’s Day

Shweta Raaj Singh Jun 15, 2019 8:48 AM


‘Prefect Sitare’ campaign aims at awarding kids for their outstanding performances in various fields

exchange4media Staff Jan 21, 2019 6:42 PM


Executive Director - Retail, Liberty shoes, believes celebrity endorsements are helpful but not so much in the scheme of their current strategy

Dolly Mahayan Sep 24, 2018 8:59 AM

Indian marketers see opportunity in turbulence?blur=25

Leading companies like HUL, Coca Cola, Liberty Shoes are tapping tough market conditions to scale up their growth with out of the box ideas

Priyanka Nair Aug 28, 2012 6:55 PM

Liberty Shoes scouts for PR partners?blur=25

The company is currently talking to few agencies in Delhi. Avian Media is the incumbent on the account

Deepika Bhardwaj May 18, 2012 7:08 PM