After months of geopolitical shocks, inflation & rising input costs, India's advertising and media industry is looking for signs of relief, even as uncertainty over trade and energy prices persists

Kanchan Srivastava 51 minutes ago

With IRS stalled, BARC ratings disrupted, no common OOH currency & radio seeking relevance, measurement gaps are making traditional media harder to justify - pushing ad dollars towards digital

Kanchan Srivastava Sep 3, 2026 8:58 AM

Chief Executive Cindy Rose said WPP had completed the first phase of its organisational overhaul under its Elevate28 strategy

e4m Staff Aug 6, 2026 12:01 PM

Rob Reilly, Global Chief Creative Officer at WPP, weighs in on WPP's recent business performance, Cannes Lions' changing priorities & the challenge of building creative momentum beyond Ogilvy in India

Neeta Nair Jun 24, 2026 8:49 AM

Softer crude prices and a steadier rupee may ease pressure on marketers ahead of the festive season, though advertisers are likely to see it as a signal of confidence, not a spending trigger

Kanchan Srivastava Jun 22, 2026 9:14 AM