ethnic-wear

Gautam Dhingra elevated to Head of Marketing at Aditya Birla Fashion and Retail Ltd

Gautam Dhingra Promoted to Head of Marketing at Aditya Birla Fashion?blur=25

Before this promotion, Dhingra served as Head of Brand Marketing at the company

e4m Desk Jun 2, 2026 1:27 PM

D2C ethnic wear brand Shobitam launches film with Vidya Balan

vidya balan?blur=25

If it’s a saree, It’s a Shobitam, says the campaign

exchange4media Staff Jul 3, 2023 4:32 PM

Womenswear brand Imara ropes in Kareena Kapoor Khan as brand ambassador

Kareena Kapoor Khan for Imara?blur=25

Imara is a fashion line conceptualised as a contemporary interpretation of the conventional and offers a refreshing take on ethnic design

exchange4media Staff Feb 12, 2020 11:27 AM