digital-first-brands-strategy
At e4m D2C Summit 5.0, the Director of Amazon Ads made the case for full-funnel marketing over search-led discovery alone, citing WARC and Kantar data on brand growth
At e4m D2C Summit 5.0, the Director of Amazon Ads made the case for full-funnel marketing over search-led discovery alone, citing WARC and Kantar data on brand growth